Utah man wins sweeps from NASCAR Performance

CHARLOTTE, N.C. -- Woodward Cresswell of Moab, Utah, will be a guest of NASCAR Automotive Group at the Ford Championship Weekend in Homestead-Miami Speedway as the grand prize winner of this year's Ultimate NASCAR Performance Makeover Sweepstakes.

Cresswell, 39, also won a vehicle makeover of his 1997 Ford F-250 HD truck courtesy of Goodyear Gemini and parts provided by NASCAR Performance automotive partners, as well as a head-to-toe fan makeover featuring NASCAR licensed apparel and accessories.

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"I've never won anything ever," Cresswell said. "When NASCAR first told me I'd won, I was amazed. I actually won something and I'm going to Florida to watch NASCAR in person. I'm a Ford man, and I love NASCAR and the raw power of it all!"

In August, NASCAR Performance, NASCAR's exclusive automotive marketing program, launched the second Ultimate NASCAR Performance Makeover Sweepstakes at www.NASCAR.COM/makeover. During the nine week promotion, more than 270,000 entries were received for a chance at the grand prize makeover and trip, an increase of more than 80 percent as compared to last year's sweepstakes.

In addition to the grand prize winner, there are also three first place runner-up winners who will receive a full set of Goodyear tires and American Racing wheels. Twenty-five second place runner-up entries won a NASCAR Performance prize pack which includes a collection of products from NASCAR Performance automotive partners.

Fans who visited www.NASCAR.COM/makeover also had the opportunity to play the NASCAR Performance Challenge where they raced against the clock to makeover a vehicle using sponsor products and services. Fans also saved on NASCAR Performance partner products by downloading coupons and rebate offers and were able to enter other partner sweepstakes and promotions.

"This promotion surpassed our goals in providing value to our partners, as well as important car maintenance advice and messaging to our fans," said Odis Lloyd, managing director, NASCAR Automotive Group. "To increase engagement with this sweepstakes by more than 80 percent compared to last year proves once again that NASCAR fans are overwhelmingly car enthusiasts."

Goodyear Gemini dealers across the country promoted their affiliation with the sweepstakes at their 2,200 locations across the U.S. via in-store signage. Other NASCAR Performance partners, such as 3M and Edelbrock, made special offers available for consumers through the entry Web site. Still others, including WIX and Autolite, helped drive traffic to the site by posting banner ads on their Web sites.

NASCAR Performance partners are chosen as leaders in their respective categories and the program is designed to connect fans with the automotive products and services that share the power, precision and performance that is NASCAR.