RCR, PBR partner for BBQ at team's N.C. museum

WINSTON SALEM, N.C. -- The Professional Bull Riders Inc. and Richard Childress Racing are teaming up to offer fans a one-of-a-kind experience in celebration of the 2010 PBR Winston-Salem Invitational and the 2010 NASCAR season. On Thursday, Feb. 4 from 6-8 p.m. ET, RCR and PBR will host the "Race or Ride BBQ" at the RCR Museum in Welcome, N.C.

"Teaming up with the PBR made perfect sense for us," Richard Childress, president and CEO of Richard Childress Racing said. "We share the same audience and fan base and both happen to be kicking off great events for 2010 in the upcoming weeks."

This exclusive event is free and open to the public. Highlights will include autograph signings by PBR World Finals champion J.B. Mauney, NASCAR legend Junior Johnson and his son, up-and-coming driver Robert Johnson, among others.

The RCR Museum will provide local Lexington barbecue and a wine tasting hosted by Childress Vineyards in addition to country music and giveaways presented by 104.1 WTQR.

"The Race or Ride BBQ will truly bring the 'toughest and fastest' sports together," Randy Bernard, CEO of the PBR said. "This night is really all about our fans -- we wanted to give them the opportunity to experience something very unique and special."

Although the event is free and open to the public, in recognition of the famous No. 3, fans can make a donation of $33, which will give them VIP access for 33 special guests. Donations will benefit the Childress Institute for Pediatric Trauma and the Garth Brooks Teammates for Kids charity. VIP access is limited and must be reserved in advance. To reserve your spot, please contact Kara Thompson at kthompson@rcrracing.com or 336-731-3334 x3260.