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Goodyear expands use of Multi-Zone Tread technology

February 13, 2014, Zack Albert, NASCAR.com

Goodyear expands use of Multi-Zone Tread technology
Dual-compound tire will be used at four tracks, with potential for more

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DAYTONA BEACH, Fla. -- Goodyear will expand the use of its Multi-Zone Tread technology in 2014, bringing the dual-compound tire to four tracks -- with the potential for more to be added -- during the 2014 NASCAR Sprint Cup Series schedule.
 
The Akron, Ohio-based tire manufacturer made the announcement during NASCAR Media Day on Thursday at Daytona International Speedway, providing a company update ahead of its 60th year of participation in NASCAR.

The Multi-Zone Tread technology, which emphasizes traction in one area and endurance in another, debuted at 1.5-mile tracks Atlanta Motor Speedway and Kansas Speedway last season. This year, it will add stops at Texas Motor Speedway -- another 1.5-mile layout -- and its first short-track application at .75-mile Richmond International Raceway.
 
Greg Stucker, Goodyear's director of race tire sales, said that his team gained insights into the tire's performance during its appearances last year. Atlanta and Kansas varied widely in terms of track abrasiveness, tire wear and air temperature, forcing Goodyear to seek out greater consistency in differing conditions.
 
"Again, good learning opportunity," Stucker said. "We feel like we know what to do going forward, so that's what we'll approach as we get into not only Texas, which will be our first application, but the same thing at Richmond actually."
 
The tiremaker also announced a handful of promotional videos with Stewart-Haas Racing driver Kevin Harvick called "Tire Talk," illustrating the demands placed on its equipment in a comedic way. It's a long way from when Goodyear first delved into big-time stock-car racing with a 1954 tire test at Darlington Raceway for the old NASCAR Convertible Series.
 
While plenty of advancements in tire development have translated from racing to the street, the Multi-Zone Tread took the opposite path.
 
"It was really developed and perfected for the street, and then we adapted that same technology or at least that same concept to our (racing) application," Stucker said. "So a lot of the things that you see in the street product, that's a lot of the stuff that works behind the scenes, too."

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