$1M bonus, fan sweepstakes highlight Dash 4 Cash
May 17, 2014, Official NASCAR release, NASCAR.com
Rookies and veterans alike will have money on the mind as "Dash 4 Cash" returns to the NASCAR Nationwide Series for a sixth consecutive year. Designed to highlight the unique competition between the series' regulars, "Dash 4 Cash" kicks off with its qualifier at Daytona International Speedway, concluding its four-race program with a finale at Iowa Speedway.
There will be more than just fireworks at Daytona as the track becomes the qualifier for the beginning of "Dash 4 Cash," the popular NASCAR Nationwide Series program that could result in $1 million awarded to one talented driver. Daytona determines the four eligible drivers that will then compete for one of four $100,000 payouts beginning July 12 at New Hampshire.
Last August, Brian Vickers was the highest-finishing points-eligible driver in the final D4C race at Indianapolis Motor Speedway -- which paid him and his fan partner, Santa Cruz, Calif., native Pam Nabors, $100,000 each.
"Everybody wants to be a part of Dash 4 Cash," said Elliott Sadler, currently second in the NASCAR Nationwide Series standings. "It brings a lot of attention to each and every team that's involved in it. It is an amazing program that Nationwide Insurance has put in place for us to race. I've been very fortunate enough to win a couple of the bonuses the last couple of years and hopefully we're in the battle again."
Here's how the Dash 4 Cash (Twitter – #Dash4Cash) program works:
· The top-four finishers in the Daytona race who are eligible to receive NASCAR Nationwide Series championship driver points will qualify for the first D4C race at New Hampshire Motor Speedway.
· The highest finisher of those four drivers at New Hampshire -- he or she does not have to win the race -- will win the first $100,000 D4C award and automatically qualify for the next event at Chicago. The remaining three highest finishing points-eligible drivers at New Hampshire will qualify for the race at Chicago.
· Those rules will apply for the remaining three events. If one driver wins the first three D4C awards and then wins the Iowa race outright, Nationwide Insurance will award the driver an additional $600,000 bonus, bringing the total payout to $1 million.
Fans can apply to be a part of the action starting tomorrow by entering the NASCAR Nationwide Series $100,000 Sweepstakes at www.nascar.com/Dash4Cash. Four lucky individuals and a guest will receive an all-expenses paid trip to the final D4C event at Iowa Speedway. The four fans will be randomly paired with the four eligible D4C drivers for that race, and the fan whose driver wins the D4C award will also go home with a check for $100,000.
"To end the program at a standalone event, which is usually all Nationwide Series drivers, at a great race track that always puts on a heck of a show says a lot for what NASCAR really is intending for the series," Sadler said. "For us, ending in Iowa seems to be the right thing to do."