Brothers Austin and Ty Dillon and Clint Bowyer took part in an annual ritual on Friday, making rounds with national and local radio stations at the Sheraton Times Square in New York City. The three NASCAR drivers are in town to attend Super Bowl XLVIII between the Denver Broncos and Seattle Seahawks on Sunday at MetLife Stadium in East Rutherford, N.J.
Bowyer cracked, "This room, could it be any smaller?" as he made his way through stops with media from Australia, Texas, Tennessee and two television affiliates from Denver.
Clint Bowyer talks with Nashville's WPRT on Super Bowl Radio Row on Friday in New York City
"It's fun to see a different atmosphere and sport," Bowyer said.
Despite being a Kansas City Chiefs fan, Bowyer said he's pulling for the Broncos and their quarterback Peyton Manning.
Manning is "professional and a class act. That interview the other week was spot on, and he is what a true champion is all about."
Ty Dillon's fiancee is from Seattle so he'll be rooting for the Seahawks. He enjoyed being in "the big city" and said his favorite part of the day was "Being in the radio hall and seeing so many famous football players and people."
Ty had a keen eye for spotting celebrities and athletes and inviting them to a race. The brothers met National Football Hall of Famers Michael Irvin and Ronnie Lott. Carolina Panthers defensive end Greg Hardy and Indianapolis Colts tight end Coby Fleener also said hi to the Dillons, who told Fleener, "We follow you on Twitter."
Pro Football Hall of Famer Ronnie Lott meet Ty and Austin Dillon on Super Bowl Radio Row on Friday in New York City
Austin's day was made by "walking near Jennifer Garner. She is definitely a beautiful actress, but I definitely got to meet a lot of my heroes today."
"The cool thing that connects with football and NASCAR [is] the avid sports fan," Austin said.
"Getting it out there that we're changing our new Chase format to a Super Bowl-like sport, it's pretty cool. We're going to the last race of the year with four drivers having a shot to win in a playoff-like atmosphere and hopefully we can one day look forward to something like today, Radio Row. It was very cool to see all the different radio stations from all around the U.S. promoting the Super Bowl. This is a good opportunity for us to mimic some of the stuff that's going on."
The Dillons joined Jacksonville Jaguars running back Maurice Jones-Drew as guests on "Runnin' with MJD" on SiriusXM Fantasy Sports Radio.
Ty and Austin Dillon flank Pro Football Hall of Famer Michael Irvin on Super Bowl Radio Row on Friday in New York City
The elder Dillon finished second to Jones-Drew in the NFL All-Pro's fantasy league. The loss in the championship game also means Austin will have to put Jones-Drew's number, 32, on his helmet.
"I just got to do the full helmet, 32, but I don't know what team yet so we'll just wait," Austin said, acknowledging that Jones-Drew will become an unrestricted free agent on March 11.
"I'm going to have to go to wherever you are so we can take a picture," Jones-Drew said. "We can tweet it out and make it like national news."
The Sunoco Rookie of the Year contender in the NASCAR Sprint Cup Series noted that the new Chase for the NASCAR Sprint Cup format change will make every race like "national news."
Carolina Panthers defensive end Greg Hardy greets Austin and Ty Dillon on Super Bowl Radio Row on Friday in New York City
"Since they've taken points out, every race matters as far as wins because if you win one race, you're going to be in that final 16," Austin said.
"All you have to do is one out of the 26 up until the last 10. If you win one of those 26, you're pretty much guaranteed a spot so those races are gonna be, if you're running second, you'll wreck your mom for the win. It's going to be intense all year long with this new rule."
Speaking of their mom, Austin and Ty said she's pretty intense when it comes to fantasy football. The Dillons have played in 16-team league for the last five or six years, and their mother is a big fan of New England Patriots quarterback Tom Brady.
"She'll throw something at you if you take Brady," Austin said. "It's a bad year for our family if somebody gets Brady."
"He had a girlfriend take Brady over my mom one year," Ty said. "She wasn't his girlfriend after that."
With Jones-Drew, Ty looked forward to his first full season in the NASCAR Nationwide Series.
"I got rookie of the year two years ago in the Camping World Truck Series and rookie of the year in the ARCA Series when I ran that," Ty said. "So it's definitely going to be our challenge for my team this year, but I've got his guys from (Austin's) championship team."
Austin talked about his own aspirations for 2014 as he brings back the No. 3 to the NASCAR Sprint Cup Series.
Ty and Austin Dillon flank Indianapolis Colts tight end Coby Fleener on Super Bowl Radio Row on Friday in New York City
"(Dale Earnhardt) Junior had a good interview the other day about wanting to see success with me and the number back out there so I'm really excited," Austin said.
"I feel like everybody at RCR, I think it's been like a rebirth over there. Everybody's just jacked up and really working hard to build all the speed we can in our cars. Our tests have gone well so far and I think the biggest thing is getting to Daytona, getting that first one through and then everything's just going to start rolling. We'll be racing."