#TBT: Harvick wins Atlanta after Earnhardt's death

August 28, 2014, Pat DeCola, NASCAR.com

Kevin Harvick
Dramatic, memorable finish secures first win for then-RCR driver

OK, OK. You got me.

This isn't "technically" a #TBT post because, well, the tweet came Wednesday morning, but come on. Nobody out there was topping this, and it's a good way to clue you in to a pretty neat social campaign Richard Childress Racing has going on right now.

The organization is currently enjoying its 45th anniversary in NASCAR, a milestone that will be celebrated throughout August and September. You can follow along with their daily posts on Twitter using the #RCR45 hashtag.

"I don't know how you could script it any different."

-- Kevin Harvick

Thursday's Wednesday's post took us back to 2001 at Atlanta Motor Speedway, where the entire series was still racing with heavy hearts after the tragic loss of Dale Earnhardt at Daytona International Speedway just three weeks earlier.

A 25-year-old rookie named Kevin Harvick, thrust into the spotlight of driving for RCR in the premier series -- in the very car Earnhardt was driving, but with a different number -- held off a hard-charging Jeff Gordon to pick up his first victory by a matter of inches and ease the minds of everyone around the sport, at least for a day.

"I don't know how you could script it any different," the driver said in Victory Lane.

The NASCAR Sprint Cup Series heads to Atlanta on Sunday for the penultimate regular-season race before the Chase for the NASCAR Sprint Cup begins. Tune in at 7:30 p.m. ET as the drivers take the track for the Oral-B USA 500 with TV coverage on ESPN.

Read more about Harvick's win.

Be sure to follow along with the rest of the #RCR45 celebration.

Read more from Inside Groove here.

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