Diversity and Charity

NASCAR is a place where people from all walks of life are welcome and where compassion is an important part of our lives.

DIVERSITY INITIATIVES

NASCAR is an American sport with a worldwide following. NASCAR is committed to making the sport -- on and off the racetrack -- look like America. No other issue is more important for NASCAR to succeed and to grow. To this end, NASCAR has developed a number of initiatives that foster diversity within the sport and actively seeks out business partners from diverse backgrounds.

Drive For Diversity
• NASCAR supports and endorses the Drive for Diversity Program aimed at developing ethnically diverse and female drivers and crew members. Drive for Diversity also has a partnership with the World Karting Association (WKA) to support young minority and female drivers who compete in the WKA series.

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NASCAR College Tour
• NASCAR attends events, national conferences and college campuses of Historically Black Colleges & Universities and Hispanic Serving Institutions to build awareness about the motorsports industry and career opportunities.

NASCAR Scholarship Program
• The Wendell Scott Scholarships are given in tribute to former NASCAR driver Wendell Scott. NASCAR contributes annually in his name to the United Negro College Fund and the Hispanic Association of Colleges & Universities.

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CHARITABLE INITIATIVES

The NASCAR Foundation
• Founded in 2006, The NASCAR Foundation was established to embody the compassion of the NASCAR family and its commitment to serving communities. As part of that commitment, the Foundation works diligently throughout the year to support the over 30 driver, team and track charities that have been created within the motorsports industry.

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NASCAR DAY
• Traditionally held on the Friday prior to May's Sprint All-Star Race, NASCAR Day is a national celebration of the NASCAR spirit. To date, NASCAR Day has raised more than $4.5 million for The NASCAR Foundation and its family of charities.