News & Media

'Battle of the NASCAR Kids' to raise funds

November 01, 2011, Official Release,

DAYTONA BEACH, Fla. -- Sons, daughter of NASCAR drivers to play 'NASCAR Unleashed' for charity

NASCAR announced Tuesday that it will expand on the success of the NASCAR video game franchise with the release of NASCAR Unleashed, a video game featuring stars from the world of NASCAR that includes a "Rival" mode -- a unique twist where an enemy driver attempts to knock you out of the lead.

Utilizing the NASCAR Unleashed video game, Activision is taking the storied rivalries and competitive NASCAR spirit off the track and putting them in the hands of NASCAR kids, who will compete against one another for pride and glory. As their dads coach and their moms manage them, these kids will race for first place and the honor of being crowned the first ever "Battle of the NASCAR Kids" champion. The event aims to bring together NASCAR families and ultimately raise money for charities. Post-race all the racers will band together to present a check to The NASCAR Foundation for $25,000 from Activision; while the winning driver will be awarded an additional $5,000 for the charity of their choice.

The following is a list of the players who will be competing and the drivers and charities they'll be representing:

* J.J. Yeley's daughter Faith will be racing for Jake Raborn Foundation

* Juan Montoya's son Sebastian will be racing for Formula Smiles

* Travis Kvapil's son Carson will be racing for NASCAR Dreams

* David Gilliland's son Todd will race for Sherrills Ford Optimist Park

* Dave Blaney's son Ryan will race for Alzheimer's Association

Joey Logano, driver of the No. 20 GameStop Toyota in the Nationwide Series, will be coaching all the players in the bracketed tournament. Since Logano is an avid gamer himself, he will choose two wild-card racers from the crowd of fans assembled to watch at Homestead prior to the tournament to compete. If one of his wild card picks win, they'll take home the $5,000.

The "Battle of the NASCAR Kids" competition will take place at 10:30 a.m. ET on Saturday, Nov. 19 at the GameStop video game truck outside of Gate 2 in the outer display area of Homestead-Miami Speedway, with public gameplay sessions and practice rounds scheduled for Nov. 17-18 at the Championship Drive event in Miami Beach.

NASCAR Unleashed is now available on Xbox 360, PlayStation3 system, Wii and the Nintendo 3DS for $39.99 MSP. The game is rated E for Everyone by the ESRB. For more information, please visit or