News & Media

Rheem to sponsor Gale for full Truck season in '12

November 03, 2011, Dave Rodman,

Will also sponsor the No. 29 for 10 Cup races, No. 33 in 12 Nationwide events

Kevin Harvick protégé Cale Gale, who made his NASCAR national series entrée building shocks for Harvick's Nationwide and Truck series vehicles several years ago, will compete in the full 2012 Camping World Truck Series as part of a three-series sponsorship program by Rheem Manufacturing Company.

Cale will drive the full Truck schedule in a No. 33 Rheem Chevrolet fielded by Eddie Sharp Racing. That agreement includes a technical alliance between Richard Childress Racing and Eddie Sharp Racing to provide engineering, testing and technical assistance while also receiving support from Chevrolet and Earnhardt-Childress Racing engines.

Rheem also completed a multi-year agreement with RCR to be the primary sponsor of the No. 29 Sprint Cup Series Chevrolet driven by Kevin Harvick for 10 points races as well as serving as co-primary sponsor with Budweiser for the Sprint All-Star Race through the full term of the agreement. Rheem will be an associate sponsor on Harvick's Cup car for the remaining 26 races.

Rheem will also continue its co-primary sponsorship of RCR's No. 33 Nationwide Series Chevrolet driven by Paul Menard and others in 12 races next season..

"Rheem and RCR have created a strong partnership over the years and this new agreement allows us to continue building on that strong foundation," RCR president and CEO Richard Childress said. "Rheem shows its commitment to the sport by its involvement on multiple levels at RCR, as well as its commitment to great causes like the 'Chasing the Cure' program for National Breast Cancer Awareness Month in October, so we couldn't be happier to be working with them for years to come."

The 2012 season marks the sixth consecutive year that Rheem has participated with sponsorships in the Sprint Cup, Nationwide and Camping World Truck series. Rheem won its first race as a Cup Series associate sponsor when Harvick won the 2007 Daytona 500.

The day before, Clint Bowyer finished second in Kevin Harvick Inc.'s No. 33 [Nationwide] Series Chevrolet, on which Rheem was the primary sponsor.

"Rheem is very pleased to expand our association with RCR and Kevin Harvick, as well as to kick off a new relationship with Eddie Sharp Racing," Ed Raniszeski, Rheem corporate director, strategic relationships said. "We are especially excited to have our company's flagship brand associated with NASCAR's most elite level of racing, the Sprint Cup Series. We are equally happy to have our entire family of brands participating in the fast-paced and thrilling Nationwide Series and Camping World Truck Series."