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After flip, Kligerman gains Daytona 500 sponsor

February 20, 2014, Staff report,

LendingTree joins Swan Racing for first NASCAR sponsorship

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On Wednesday, Parker Kligerman went upside down after an incident during NASCAR Sprint Cup Series practice at Daytona International Speedway.

On Thursday, the Sunoco Rookie of the Year contender gained a sponsor for the Daytona 500 his Swan Racing No. 30 Toyota as LendingTree announced it will partner with a NASCAR team for the first time.

“We’re extremely excited to partner with Swan Racing in our first–ever involvement with NASCAR, and proud to support rookie driver Parker Kligerman at Daytona,” said Doug Lebda, LendingTree’s founder CEO. “LendingTree’s primary focus is to empower individuals, whether that’s empowering borrowers against big banks or empowering up-and-coming drivers against more established race teams.”

After Wednesday’s practice, Kligerman will run a backup car in Thursday’s Budweiser Duel as he attempts to make his first Great American Race.

“The No. 30 LendingTree Toyota is ready to roll and we are looking forward to getting on track beginning with tonight’s Budweiser Duel qualifying race and then Sunday’s Daytona 500,” said Kligerman.

The Daytona 500 will be held Sunday, February 23 at 1 p.m. ET, live on FOX. 


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