No. 78 will feature World Vision at Kentucky
June 23, 2014, Staff report, NASCAR.com
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The No. 78 car of Furniture Row Racing driver Martin Truex Jr. will have a different look when it takes to the track for the NASCAR Sprint Cup Series Quaker State 400 Presented by Advance Auto Parts at Kentucky Speedway (Saturday, 7:30 p.m. ET, TNT).
Truex Jr.'s Chevrolet SS, usually in the black livery of team owner Barney Visser's Furniture Row company, will instead be wrapped in World Vision colors to create awareness for the Christian global humanitarian organization.
World Vision works with children, families and communities worldwide to reach their full potential by tackling the causes of poverty. With programs in nearly 100 countries, World Vision provides emergency assistance to those affected by natural disasters and civil conflict, works with communities to develop long-term solutions to alleviate poverty and advocates on behalf of the poor.
Visser has been a longtime supporter of World Vision, even accompanying aid workers to the Indonesian city of Bande Aceh to provide relief in the aftermath of the 2004 Indian Ocean tsunami.
"I have always been impressed with World Vision for its worldwide efforts during natural disasters and humanitarian work in aiding the poor and sick," Visser said. "But what I saw firsthand after the Tsunami in Bande Aceh was how truly prepared and competent World Vision workers were in one of the most horrific disasters in history. I was extremely proud of how World Vision took the lead with its disaster response team and how they executed a well-prepared emergency plan."
World Vision sees the Furniture Row partnership as a means of increasing awareness for its humanitarian efforts. The organization will bring to the Kentucky track an exhibit that will take visitors on a journey through the Tanzania community of Kisongo. Fans will be able to hear stories about how a real-life village has moved from poverty to hope through the efforts of World Vision.
"This innovative partnership with Furniture Row Racing, one of World Vision's most loyal partners, is a unique way to raise awareness and resources to fight poverty internationally and here in the U.S.," said Morris Franklin, Director of Sports & Entertainment at World Vision U.S. "NASCAR fans have big hearts, which is why we are confident children and families will be the real winners at the Quaker State 400."
Truex, a two-time winner on NASCAR's premier circuit, currently sits 25th in the standings. He has finished eighth and seventh, respectively, in races at Kentucky over the past two seasons.