This video shoot for “Show Me What You Got” also included dinner with Beyoncé and Jay-Z. Remember when I said “Drivers – they’re just like us?” OK, this was NOT one of those times.
A day that began with a multi-hour rain delay and the resumption of the race at nearly 9 p.m. ended in pure social-media triumph. Not only did Dale Jr. win his second Daytona 500, but he decided to join Twitter also, and my gosh, it was a madhouse on there. It was like one of the Kardashians walking into a club. “OMG LOOK WHO’S HERE, LOOK WHO’S HERE, LOOK WHO’S HERE.” It became evident pretty quickly that he was really, really good at it. Hopefully it reduced the time he spent on eBay. (See slide above previous slide)