NASCAR Digital Media Network Privacy Statement NASCAR Digital Media Network Privacy Statement

NASCAR DIGITAL MEDIA NETWORK PRIVACY STATEMENT

Effective as of: July 8, 2025

What’s New in the Updated Privacy Statement?

Some of the key changes are summarized below, but please take the time to read the full Privacy Statement.  You accept and agree to be bound by this Privacy Statement when you use the NDM Network Services, including without limitation, when you view or access content or videos on the NDM Network Services.

-          We have updated our Privacy Statement to address continually evolving privacy laws.

-          We have extended this Privacy Statement to cover websites, mobile apps, and other digital services of NASCAR Digital Media, LLC and its affiliates that are part of the NASCAR Digital Media Network.

For a quick review of our practices, you can visit our Notice at Collection

NASCAR Digital Media, LLC operates the NASCAR Digital Media Network on which we host and administer websites, mobile apps, and other digital services (the “NDM Network Services”) on behalf of the National Association for Stock Car Auto Racing, LLC (“NASCAR”), its parent and affiliates, and each of their respective officers, directors, members, employees, advisors and agents (the “NASCAR Parties”, “we”, “us”, or “our”).

This Privacy Statement explains how the NASCAR Parties collect, use, and share your personal information when you interact with the NDM Network Services that link to this Privacy Statement.  For a full list of the NDM Network Services subject to this Privacy Statement click here. This Privacy Statement also describes the rights and choices you have regarding our use of your personal information. Please be advised that this Privacy Statement does not apply to NASCARShop. Please see NASCARShop’s Privacy Notice for information about its privacy policies.

In this Privacy Statement, we refer to personal information (or personal data) as the “Information.” We will be the Controller of your Information provided to, or collected by, us in connection with the NDM Network Services. Our privacy office can be reached at the address below:

NASCAR Digital Media, LLC
Legal Department – Privacy Office
One Daytona Boulevard,
Daytona Beach, FL 32114

Quick Links:

• Exercise your privacy rights
• To read our Privacy Statement highlights, click here.
• To read our full Privacy Statement, click here.
• To read our Cookie Notice, click here.
• To opt-out of the collection of data for interest-based advertising from the NDM Network Services click here.
• To read about state specific privacy rights, click here.

 

Notice at Collection

 

The Information We Collect	We collect: ·         Name, Contact Information, and Other Identifiers: such as your name, screen name and password, address, e-mail address, telephone number, credit card information, IP address, and device identifiers. ·         Purchase History: such as information on products you purchase from us. ·         Demographic Information: such as your gender when you provide it to us ·         Customer Records: including phone number, billing and shipping address, and credit or debit card information when you provide it to us. ·         Internet or Network Activity Information such as your IP address, device type and settings, device identifiers, browser type and settings, operating system, ISP and mobile network provider, and usage information, such as the time and date of your visits and the content and advertisements you interacted with. On certain Services, we use tracking tools to look at mouse movements, clicks, keystrokes, and the pages you visit. ·         Profiles and Inferences: such as inferences drawn from any of the information identified above to create a profile reflecting a resident’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, or aptitudes. ·         Location Information: such as information about your location or device such as city, state or zip code, and/or geolocation. ·         Visual, Audio, or Other Information You May Submit: such as the content you submit or upload to your profile page (e.g., photos, comments, video, reviews). When you engage with our content on social media services and other third-party sites and platforms, we also receive information about your interaction with that content (e.g. what you viewed and the advertisements displayed), as well as any profile information you choose to give us access to.
How We Use the Information We Collect	We use Information that we collect for our legitimate business purposes, including to: ·         Provide the NDM Network Services, and any related functionality to you. ·         Fulfill your requests for our products, programs, and services, including without limitation requests for newsletters and notifications. ·         Communicate with you about the NDM Network Services, including to respond to your inquiries, requests or comments, and provide technical support. ·         Inform you about products and services that you may be interested in, including third-party products and services. ·         Provide technical support for the NDM Network Services, including to protect the safety of our users and the security of our platforms and to investigate and prevent fraud or potentially illegal activities (including, without limitation, copyright infringement or fraud related to a contest) on or through the NDM Network Services. ·         Enforce legal terms related to the NDM Network Services and to investigate and prevent fraud or other illegal activities.  ·         Serve you customized ads based on information gathered about you during your visits to the NDM Network Services and other online or mobile NDM Network Services and applications. ·         Improve our products, services, and the NDM Network Services. We only use your account credentials to provide you with access to your account. We only use precise geolocation information when you have consented to the collection of this Information in connection with the use of the wayfinding features in our mobile apps.
What Information Do We Sell or Share?	Under the law in certain states, when we permit our Advertising Partners and Brand Partners to use your Information outside of the services, they provide to us (e.g., to market their services to you), that may be considered a “sale.”  When we share your Information with our Advertising Partners to help us deliver personalized advertising to you, that may be considered a “share” of Information for targeted or cross-contextual behavioral advertising.  ·         We sell and share the following categories of your Information: o   Name, Contact Information, and Other Identifiers o   Internet and Network Information o   Profiles and Inferences You can opt out of sale/share here  We also honor the Global Privacy Control, a browser-based opt-out signal. We do not respond to other browser-based signals that do not meet applicable state law requirements, which may include older Do Not Track signals.
Who we Share Your Information With[NL3]	We may share:  Each of the above categories of Information with our Service Providers (e.g., payment processors, email service providers, agencies, analytics/reporting vendors, and cloud service providers). Each of the above categories of Information with law enforcement, government agencies, or our own legal counsel and advisors in response to legal orders or to detect and prevent fraud or other illegal activities. Each of the above categories of Information with our affiliates to enable them to communicate with you about their, or their marketing partners,’ products, platforms, and services. The following categories of Information with Brand Partners that wish to market their own products and services to you: Name and Contact Information. The following categories of Information with Advertising Partners that help us deliver personalized advertising to you: Name, Contact Information, and Other Identifiers; Internet and Network Activity Information; and Profiles and Inferences. Each of the above categories of Information in the event we undergo a business transition (e.g., if we are sold to or merge with another entity).
How Long Do We Retain Your Information?	We retain your Information for the period necessary to fulfill the legitimate business purposes or uses outlined in this Privacy Statement, unless a longer retention period is required or allowed by applicable data protection law or to otherwise fulfill a legal obligation.
Our Cookie Policy	We use cookies and other common tracking tools. These tools help us understand how you use the NDM Network Services and the effectiveness of our advertising activities so that we can more accurately deliver the types of ads that are relevant to your interests. You may opt-out of cookie-based advertising via the links below: ·         DAA (US) - http://www.aboutads.info/choices/ ·         EDAA (Europe) - http://www.youronlinechoices.eu/ ·         DAA (Canada) - http://youradchoices.ca/understanding-online-advertising
Rights and Choices for All Users [JL5]	All users have the following rights: ·         Opt-out of marketing communications. To stop receiving advertising e-mails, follow the “unsubscribe” instructions in any advertising e-mail we send you (you will still receive transactional e-mails). To stop receiving text messages, reply “STOP” to any message). ·         Opt-out of sharing your Information with unaffiliated third parties for the third parties’ direct marketing purposes. ·         Delete the Information we have collected about you To exercise your opt-out of sharing and deletion rights, click here:
Your Brazilian Privacy Rights	If you are a resident in Brazil, you have certain rights regarding Information we hold about you. You have the right to: ·         Confirm the existence of the processing. ·         Receive information about the processing of your Information. ·         Access the Information we have about you. ·         Correct the Information we hold about you. ·         Have your Information deleted whenever it is processed under your consent. In general, this right is not available when we still have a valid legal reason to keep your data (for example, because we are forced to do so according to the law). ·         Object to the processing and to request the anonymization, blockage, or elimination of unnecessary or excessive data or of data processed in noncompliance with the provisions of the LGPD. ·         Request that we transfer the Information that we have collected to another organization, or directly to you. If we are processing your Information based on your consent, you are entitled to withdraw this consent at any time, in which case we will interrupt the processing, except if we have another legal basis to continue the processing. File a complaint about data privacy matters to the Brazilian Data Protection Authority (“ANPD”), or with the relevant regulatory data protection body in your country of residence. Before doing so, please tell us your concerns so that we can try to solve them.
Your U.S. Privacy Rights	U.S. residents in certain states have the following privacy rights.  ·         Right to Know. You have the right to request that we disclose the specific pieces of Information we collected about you. In some states this includes the list of third parties we share Information with. ·         Right to Correct. You have the right to request that we correct any inaccurate Information that we have collected directly from you.  ·         Right to Delete. You have the right to request that we delete the Information we have collected about you, subject to certain exemptions. ·         Right to Opt-Out of certain uses of your Information (e.g. targeted advertising, sale, or sharing of Information for advertising purposes).  ·         Right to Appeal. You have the right to appeal our denial of any request you make under this section.
Your European Privacy Rights	If you are in the United Kingdom or European Economic Area, you also have additional rights. You have the right to: ·         Withdraw your consent for future processing of your Information. ·         Request, access, correct and/or erase your Information. ·         Data portability (the right to receive a copy of your Information in a commonly used format). ·         Restrict the processing of your Information; and ·         Lodge a complaint with your local data protection authority.  Before doing so, please tell us your concerns so that we can try to solve them.
Your Canadian Privacy Rights (excluding Québec)[NL6]	If you are a resident in Canada (excluding Québec), you have certain rights regarding Information we hold about you. You have the right to (each subject to the limitations set forth under the Personal Information Protection and Electronic Documents Act): ·         Your consent for future processing of your Information; and ·         Request, access, and/or correct your Information.
Your Québec Privacy Rights[NL7]	If you are a resident in Québec, you also have additional rights. You have the right to (each subject to the limitations set forth under the Act respecting the protection of personal information in the private sector): ·         Withdraw your consent for future processing of your Information. ·         Request, access, correct, cease disseminating, de-index and/or re-index your Information; and ·         Data portability (the right to receive a copy of your Information in a commonly used format). Please note that when we communicate your Information (as described under “How We Share and Disclose Your Information”), your Information may be communicated outside Québec.
Submitting Requests	You can exercise your rights by: Clicking this    Mailing our Privacy Office at: NASCAR Digital Media, LLC Legal Department – Privacy Office One Daytona Boulevard Daytona Beach, FL 32114 You will be required to prove your identity and/or submit information necessary to complete the request [LL8] before we take any measure to respond to your request. If a third party makes a request on your behalf, we will be request them to prove that they are authorized to do so.
International Transfer	We collect and receive Information from inside and outside of the United States. The Information we collect and receive are stored within the United States. If you are in the European Union or elsewhere outside of the United States, please be aware that Information we collect is processed in the United States and other applicable territories in which the privacy laws may not be as comprehensive as or equivalent to those in the country where you reside and/or are a citizen.  We put safeguards in place to protect your Information when we process it outside of the country from which it was collected, including through the use of EU Commission approved standard contractual clauses.
Legal Basis for Processing Information	The legal basis for our processing of your Information is generally because: (a) you have consented to our processing of such Information, (b) it is necessary for us to perform our contractual obligations, (c) it is necessary for us to comply with legal and/or regulatory requirements and/or (d) it is in our legitimate interests (e.g., we may use information for marketing, sales and customer service activities, to improve the NDM Network Services and to support our IT security efforts).
Third Party Sites and Linked Services	The NDM Network Services may contain links to or integrations with other websites such as Facebook, Twitter, LinkedIn, and other media services and platforms not owned or controlled by us, whose information practices may be different than ours. This Privacy Statement does not apply to any information collected by these third-party websites.
Data Security	We have put in place physical, electronic, and managerial procedures designed to help prevent unauthorized access, to maintain data security, and to use correctly the Information we collect online. These safeguards vary based on the sensitivity of the Information that we collect and store. The Internet is not 100% secure.  Although we take reasonable measures designed to safeguard against unauthorized disclosures of Information, we cannot guarantee that your Information will never be disclosed, altered or destroyed in a manner that is inconsistent with this Privacy Statement.
Children’s Privacy	The NDM Network Services covered by this Privacy Statement are generally not intended for use by children.  Instead, our child-directed NDM Network Services are covered by our Nascar Kids Privacy Policy. We do not knowingly “sell,”  or “share” the Information of minors under 17 years old.
How to Contact Us	If you have any questions or concerns about our Privacy Statement, you can send correspondence to the following address: NASCAR Digital Media, LLC Legal Department – Privacy Office One Daytona Boulevard Daytona Beach, FL 32114
Updates	Updates to our Privacy Statement will be posted to the NDM Network Services or may be communicated to you in other ways as required by applicable law.

The Information We Collect

Information You Provide to Us.  When you interact with the NDM Network Services, you can register, order products, enter contests, vote in polls or otherwise express an opinion, subscribe to one of our services such as our online newsletters or text message alerts, or participate in one of our online forums or communities. We will collect Information from you to provide these services, including name, username and password, address, e-mail address, telephone number, credit card information, and gender.

Certain features on the NDM Network Services also allow you to submit Information about other people. For example, you might submit a person’s name and e-mail address to send an electronic greeting card and, if you order a gift online and want it sent directly to the recipient, you might submit the recipient’s name and address. This Information may include, for instance, a recipient’s name, address, e-mail address, and telephone number.

Information That is Passively or Automatically Collected. We, and our service providers and advertising partners, which include advertising networks and platforms, agencies, analytics/reporting vendors, platform and infrastructure monitoring vendors, and cloud service providers, use automated means to collect various types of Information about you, your computer or other device used to access the NDM Network Services. A representative, non-exhaustive list of the types of automatically collected Information may include:

• network or Internet protocol address and type of browser you are using (e.g., Chrome, Safari, Firefox, Internet Explorer).
• the type of operating system you are using (e.g., Microsoft Windows or Mac OS).
• the name of your Internet service provider (e.g., Comcast, Verizon, or AT&T) and domains used by such providers.
• mobile network.
• device identifiers (such as Apple IDFA or an Android Advertising ID).
• device settings and browser settings.
• the date and time of your visit to the NDM Network Services.
• which NDM Network Services you have visited and which sites you visited before and after you visit the NDM Network Services.
• the type of handheld or mobile device you used to view the NDM Network Services (e.g., iOS, Android).
• your location information, which may include precise geolocation information when you have consented to the collection of this information in connection with the use of the wayfinding features in our mobile apps.
• the audio, video, or other content and advertisements you have accessed, seen, forwarded, and/or clicked on (such as via web beacons/pixels as further discussed below).
• account data including user id, sign up date, last activity date, loyalty points earned, loyalty status, and content views.
• your preferences, such as your favorite driver and favorite track.
• information about how you use the NDM Network Services(collected via tracking tools), including the buttons or parts of the NDM Network Services you interact with using keystrokes, movements, clicks, and the pages you visit, whether you are a new or repeat visitor, your acceptance of our terms and policies, your interactions with our emails and other marketing materials, and other records of events that take place when you engage with the NDM Network Services.

Please see the Section titled Our Cookie Policy for more information about how the foregoing Information may be collected and used, as well as your choices related to such collection and use.

Information Collected By and From Third Party Platforms. When you engage with our content on or through social media services or other third-party platforms, plug-ins, integrations or applications (“Third Party Platforms”), you may choose to allow us to have access to certain Information in your profile. This may include your name, e-mail address, photo, gender, birthday, location, an ID associated with the applicable Third-Party Platform or social media account user files, “liked” photos and videos, your list of friends or connections, people you follow and/or who follow you, or your posts or the ‘likes.’ For a description of how Third Party Platforms handle your Information, please refer to their respective privacy policies and terms of use, which may permit you to modify your privacy settings.

When we interact with you through our content on Third Party Platforms, we obtain information regarding your interaction with that content, such as content you have viewed, your game performance, high scores, and information about advertisements within the content you have been shown or may have clicked on.

How We Use the Information We Collect

We use your Information for the following legitimate business purposes:

• to provide the NDM Network Services, and any related functionality to you.
• to communicate with you about the NDM Network Services, such as to fulfill a request or order by you, or to contact you about your account with us.
• to inform you about products, programs, or services that we believe may be of interest to you, including those offered by third parties.
• to provide technical support for the NDM Network Services.
• to serve you customized or personalized ads, offers and content based on your visits to and/or usage of the NDM Network Services, and to analyze the performance of those ads, offers and content, as well as your interaction with them.
• to analyze your use of the NDM Network Services or any part thereof.
• to send gifts, cards, invitations, or emails if you use these services, to your designated recipients.
• to improve the NDM Network Services, and any other products or services offered by NASCAR.
• as otherwise permitted by law or as we may notify you from time to time.

When we have your consent to do so, we also use Information from your social media account to:

• give you exclusive content.
• personalize your online experience with us within and outside our applications or NDM Network Services.
• contact you through the social media service or directly by sending you the latest news, special offerings, and rewards, and
• enable you to share your experience and content via social media services.

From time to time, we enhance the Information we collect from you with other information that we obtain from third party sources.

To allow us to comply with our legal/regulatory obligations, we may also collect your Information to:

• to enforce the legal terms (including without limitation this Privacy Statement and our terms of use) that govern your use of the NDM Network Services, and/or for the purposes for which you provided the Information.
• to investigate and prevent fraud or potentially illegal activities (including, without limitation, copyright infringement or fraud related to a contest) on or through the NDM Network Services.
• to protect the safety of our users and the security of our platforms.

In connection with the creation or performance of a contract with you, we may use your Information:

• to fulfill your requests for our products, programs, and services, including without limitation requests for newsletters and notifications.
• to communicate our terms; send notifications to you about changes thereto; and communicate with you about any non-compliance.
• to respond to your inquiries and notify you if you have won one of our contests.

Who we Share Your Information With

We share or disclose your Information as follows:

• With “Service Providers,” which are companies that that we have engaged to perform business-related functions on our behalf. Each Service Provider is contractually obligated to provide services to us in a manner consistent with this Privacy Statement. Our Service Providers use your Information to provide us with the following services:

o   conduct research and analytics.

o   create content.

o   provide customer, technical or operational support.

o   conduct or support marketing (such as email or advertising platforms).

o   fulfill orders and user requests.

o   handle payments.

o   host the NDM Network Services, forums and online communities.

o   administer contests.

o   maintain databases.

o   send or support online or mobile advertising.

o   otherwise support the NDM Network Services.

• With law enforcement, a government agency, or other legal authority in connection with a legal process. For example, we may share Information in response to a court order or a subpoena, a law enforcement or government agency’s request or similar request, or where we believe in our sole discretion that disclosure is legally necessary.
• With our legal counsel and advisors in order to investigate, prevent, or take action (in our sole discretion) regarding potentially illegal activities, suspected fraud, situations involving potential threats to any person, us, or the NDM Network Services, or violations of our policies, the law or our Terms of Use, to verify or enforce compliance with the policies governing the NDM Network Services and applicable laws or as otherwise required or permitted by law or consistent with legal requirements.
• If we, or one of our business units, undergoes a business transition, like a merger, acquisition by another company, or sale of all or part of our assets, including as part of a bankruptcy or reorganization, or if a substantial portion of our or of a business unit’s assets is sold or merged in this way, we will transfer some or all of your Information as part of that transaction.
• With our affiliates, so they can provide, improve, and communicate with you about their own, or their marketing partners,’ products, platforms, and services.
• With our “Advertising Partners,” which are companies that we work with to help us deliver personalized advertising to you. Our consumer data platform (which helps manage consumer insights across the motorsports industry), data enrichment provider, and our advertising networks and platforms, agencies, and other adtech partners are all our Advertising Partners. We may also share your IP address, device ID and cookie identifiers with the Advertising Partners that collaborate with us to provide personalized ads to you. If you wish to opt out from such sharing, you may do so by visiting our privacy portal.
• With our “Brand Partners,” which include our advertisers, magazine publishers, retailers, non-profit organizations, and their advertising agencies, which we work with to help them market their own products or services to you.  We share your email or mailing address with certain Brand Partners in connection with their efforts to market their products to you. If you wish to opt out from such sharing, you may do so by visiting our privacy portal.

In addition, we disclose Information that identifies your mobile device, telecommunications carrier, and information regarding your access/use of our mobile applications to our wireless communications partner. Our wireless communications partner may use this Information to market their services to you. If you wish to opt out from such sharing, please visit the Opting Out of Marketing Communications section below for further instructions.

Co-Sponsored Content. Please note that the NDM Network Services may offer content (e.g., contests, sweepstakes, promotions, games, applications, or social network integrations) that is co-sponsored by or co-branded with our Brand Partners.  By virtue of these relationships, the Brand Partners may obtain Information directly from you when you access such co-sponsored or co-branded content on the NDM Network Services. We have no control over our Brand Partners’ use of the Information you chose to provide them – their practices are subject to their own privacy policies.

Public Posts. If you choose to submit Information or content for public distribution or publication (e.g., a letter to our editors, comments sent to our writers and/or personalities, a posting to a blog or a discussion board, or a video), we may publish that Information and content, along with other Information about you (such as your name, screen name or location). Likewise, if you register and create a profile with the NDM Network Services, the screen name you select, as well as other content you submit or upload to your profile page (e.g., photos, comments, video, reviews), will be displayed publicly on the NDM Network Services, is searchable, can be found by third parties and may be reused and redistributed by us in our sole discretion. See our Terms of Use for details on our use of content you submit.

How Long Do We Retain Your Information?

We retain your Information for the period necessary to fulfill the legitimate business purposes or uses outlined in this Privacy Statement unless a longer retention period is required or allowed by applicable data protection law or to otherwise fulfill a legal obligation.

Our Cookie Policy

We use cookies and other common tracking technologies both to provide our services to you and to serve personalized advertising to you. These technologies may also be used to analyze how our users interact with advertising on the NDM Network Services and elsewhere, and more generally, to learn more about our users and what services or offers you might prefer to receive. We describe some of these technologies below, as well as your choices related to these tracking technologies.

Cookies. We use “cookies”, “web beacons” or other common tracking technologies. Cookies are text files placed in your computer’s browser to store your preferences.

We, and our Service Providers, Advertising Partners, and Brand Partners, use cookies or other common tracking technologies to understand and analyze your interactions with the NDM Network Services, including ads on the NDM Network Services, and to improve or customize the products, content, offerings, services or advertisements on the NDM Network Services.  For example, we may use cookies to personalize your experience on the NDM Network Services (e.g., to recognize you by name when you return to the NDM Network Services ), save your password in password-protected areas, and enable you to use shopping carts on the NDM Network Services.

We, and our Service Providers, Advertising Partners, and Brand Partners, use cookies or other common tracking technologies to offer you products, content, offerings, or services that may be of interest to you and to deliver relevant advertising based on your interests on the NDM Network Services, an affiliate’s website, or third-party websites or applications that you visit.

We, and our Advertising Partners, and Brand Partners, use cookies or other common tracking technologies to manage and measure the performance of advertisements displayed on or delivered by or through the NDM Network Services and/or other networks or websites. This also helps us, as well as our Advertising Partners, provide more relevant advertising to you. One such Advertising Partner we use is Google Adwords. This service allows us to serve our advertisements on websites  across the Internet. You may opt out of this feature using the Ads Preferences Manager.

Synching Cookies and Identifiers. We may work with our Advertising Partners (for instance, third party ad platforms) to synchronize unique, anonymous identifiers (such as those associated with cookies) to match their uniquely coded user identifiers to our own. We may do this, for instance, to enhance data points about a particular unique browser or device and thus enable us or others to send ads that are more relevant, match users to their likely product interests, or better synchronize, cap, or optimize advertising.

Locally Stored Objects. The NDM Network Services may employ locally stored objects (“LSOs”) and other client side storage tracking technologies in certain situations where they help to provide a better user experience, such as to remember your settings, preferences and usage, similar to browser cookies, or in order to target or help our Brand Partners target ads, analyze ads performance, or perform user, website or market analytics. For LSOs utilized by Adobe Flash you can access your Flash management tools from Adobe’s website. In addition, some, but not all browsers, provide the ability to remove LSOs, sometimes within cookie and privacy settings.

Disabling Cookies. Most web browsers are set up to accept cookies. You may be able to set your browser to warn you before accepting certain cookies or to refuse certain cookies. However, if you disable the use of cookies in your web browser, some features of the NDM Network Services may be difficult to use or inoperable.

We may collaborate with companies that use techniques other than HTTP cookies to recognize your computer or device and/or to collect and record information about your web surfing activity, including those integrated with the NDM Network Services. Please keep in mind that your web browser may not permit you to block the use of these techniques, and those browser settings that block conventional cookies may have no effect on such techniques. To learn more about Interest-Based Advertising and your choices for opting out of this type of advertising, please go to Opting Out: Your Ad Choices.[LL10] 

Web Beacons/Pixels. We may also use “web beacons,” also known as pixel tags or clear GIFs, or similar technologies, which are small pieces of code placed on a web page or in an email, to monitor the behavior and collect data about the visitors viewing a web page or email from us. For example, web beacons may provide information to us about your activity on the NDM Network Services (e.g., pages visited, links clicked, videos watched), as well as to count the users who visit a web page or to deliver a cookie to the browser of a visitor viewing that page. We may also use web beacons to provide us with information on the effectiveness of our email campaigns (e.g., open rates, clicks, forwards, etc.).

Mobile Device Identifiers and SDKs. We may use, or partner with publishers, publisher-facing or app developer platforms that use Software Development Kits (“SDKs”), to collect Information, such as mobile identifiers (e.g., IDFAs and Android Advertising IDs), and Information connected to how mobile devices interact with the NDM Network Services. A mobile SDK is the mobile app version of a web beacon (see “Web Beacons” above). The SDK is a bit of computer code that app developers can include in their apps to enable ads to be shown, data to be collected, and related services or analytics to be performed. We may use this technology to deliver or help our Advertising Partners and Brand Partners deliver certain tailored advertising through mobile applications and browsers based on information associated with your mobile device. If you’d like to opt-out from having ads tailored to you in this way on your mobile device, please follow the instructions in Opting Out: Your Ad Choices.

Third parties may themselves set and access their own tracking technologies when you visit the NDM Network Services, and they may have access to information about you and your online activities over time and across different devices, websites, or applications.

Sometimes, we may associate cookies with the Information, including hashed or masked versions of Information you have provided (such as during registration), to send or help our Advertising Partners send ads and offers based on your presumed interests or demographic information.

Opting Out: Your Ad Choices To learn about online interest-based advertising and your choices related to interest-based advertising, please visit:

• For United States visitors: the Digital Advertising Alliance (“DAA”) at the Ad Choices site
• For European Union visitors: the European Interactive Digital Advertising Alliance (“EDAA”) at the EDAA site
  • We also allow our European Union visitors to opt out of interest-based advertising on the NDM Network Services via our consent manager.
• For Canadian visitors: the Digital Advertising Alliance of Canada at the Ad Choices Canada site

The tools provided on the DAA opt-out page ,the EDAA site, and the Ad Choices Canada site are provided by third parties, not by us.  We do not control or operate these tools or the choices that advertisers and others provide through these tools.

PLEASE NOTE: Certain choices you make through these platforms may be browser-specific or device-specific. If you erase or otherwise alter your browser’s cookie file (including upgrading certain browsers), or use a new or different computer, you may need to opt out again.

Opting out via this method does not prevent the use of cookies or similar tracking tools that are necessary for the operation of the NDM Network Services or other legitimate purposes unrelated to serving interest-based ads. Information may still be collected about your web browsing activities for these other purposes. While you will not receive ads based on your interests derived from your online behavior, you will still see advertising, including contextual ads that are based on the content of the NDM Network Services pages you visit.

We sometimes utilize Adobe technology to customize advertising you may see on the NDM Network Services or third-party websites. These “flash cookies” cannot be controlled through browser settings, but you can opt out of the receipt of targeted advertising utilizing Adobe technology by clicking here.

When using a mobile application, you may receive tailored in-application advertisements. Depending on your device, you may be able to reset your mobile device’s advertising identifier at any time by accessing the privacy settings on your mobile device. In addition, each operating system (iOS for Apple phones, Android for Android devices and Windows for Microsoft devices) provides its own instructions on how to prevent the delivery of tailored in-application advertisements. You may review support materials and/or the privacy settings for the respective operating systems to opt-out of tailored in-application advertisements. For any other devices and/or operating systems, please visit the privacy settings for the applicable device or contact the applicable platform operator.

What Are Your Rights and Choices?

Your right to make informed decisions about information collection is important to us.

Opting Out of Marketing Communications. Please note that you always have the right to opt out of having your Information shared with third parties for their own marketing purposes. To stop receiving advertising e-mails, follow the “unsubscribe” instructions in any advertising e-mail we send you (you will still receive transactional e-mails). To stop receiving text messages, reply “STOP” to any message.

If you would like to opt out from our sharing of your Information with unaffiliated third parties for the third parties’ direct marketing purposes please submit your request to our privacy portal.

Deletion of Information: You have the right to request that we delete the Information we have collected about you. If you would like us to delete Information about you, please submit your request to our privacy portal.

Your Jurisdiction-Specific Rights.

Depending on your location, you may have additional rights available to you. Please read the sections below to learn about your rights under applicable privacy laws.

You can exercise any of the rights below by:

• Clicking this  
• Mailing our Privacy Office at:

NASCAR Digital Media, LLC
Legal Department – Privacy Office
One Daytona Boulevard
Daytona Beach, FL 32114

See Submitting Requests [NL11] below for more detail about how to exercise those rights. Please know that for us to respond to your request we may require that you verify your identity.  

Your Brazilian Privacy Rights

If you are a resident in Brazil, you have certain rights regarding Information we hold about you. See below a summary of these rights:

• Confirmation of the existence of the processing. You have the right to ask us whether we process Information about you.
• Information. You have the right to receive information about the processing of your Information, including on the public and private entities with which we share your data.
• Access. With some exceptions intended to protect the rights of third parties, you are entitled to access the Information we have about you or, in some cases, to receive a copy of such data in common electronic format.
• Rectification. You have the right to correct the Information we hold about you, if they are factually incorrect, incomplete, or outdated.
• Erasure. You have the right to have your Information deleted whenever it is processed under your consent. In general, this right is not available when we still have a valid legal reason to keep your data (for example, because we are forced to do so according to the law).
• Anonymization. You have the right to object to the processing and to request the anonymization, blockage, or elimination of unnecessary or excessive data or of data processed in noncompliance with the provisions of the LGPD.
• Portability. In some circumstances, you have the right to request that we transfer the Information that we have collected to another organization, or directly to you.
• Consent withdrawal. If we are processing your Information based on your consent, you are entitled to withdraw this consent at any time, in which case we will interrupt the processing, except if we have another legal basis to continue the processing. You also have the right to be informed about the possibility of not giving consent and its implications.
• Complaints. You have the right to file a complaint about data privacy matters to the Brazilian Data Protection Authority (“ANPD”), or with the relevant regulatory data protection body in your country of residence. Before doing so, please tell us your concerns so that we can try to solve them.

U. S. Privacy Rights

If you are a resident of certain states in the U.S., you have the following rights regarding your Information (subject to certain exemptions):

• Right to Know. You have the right to request that we disclose the categories of Information we collected about you, the categories of sources from which we collected the Information, the categories of Information that we sold or disclosed, our business or commercial purpose for collecting and selling your Information, the categories of third parties with whom we shared your Information, and the specific pieces of Information we collected about you. In some states, you also have the right to receive information on the categories of third parties or specific third parties with whom we might share your Information.[LL12] 
• Right to Correct. You have the right to request in certain circumstances that we correct any inaccurate Information that we have collected directly from you.
• Right to Delete. You have the right to request that we delete the Information we have collected about you.
• Right of Data Portability. You have the right to request a portable copy of your Information, to extent technically feasible, in a readily accessible format. 
• Right to Opt-Out of the Sale or Sharing of your Information for Targeted or Cross-Contextual Behavioral Advertising. As described above, we sell or share the following Information with our Brand Partners and Advertising Partners so that we and/or our Brand Partners and Advertising Partners can deliver targeted ads and other tailored communications to you: Name, Contact Information, and Other Identifiers; Internet and Network Information; and Profiles and Inferences. If you would like to exercise your right to opt-out of targeted advertising, as well as the sale/sharing of your Information, please visit our privacy portal[LL14] .

We also honor the Global Privacy Control, a browser-based opt-out signal. We do not respond to other browser-based signals that do not meet applicable state law requirements, which may include older Do Not Track signals.[LL15] 

• Right to Appeal: You have the right to appeal our denial of any request you make under this section. 
• Non-Discrimination. You have the right not to be discriminated against for exercising the rights above.

We do not use your sensitive Information outside of the purpose for which you provided it to us.

California Privacy Rights

• Shine the Light Rights. You have the right to request and obtain from us, once a year and free of charge, a list of the third parties to whom we have disclosed certain types of personal information (if any) for their direct marketing purposes in the prior calendar year. At our option, we may respond to such requests by providing instructions about how our users can exercise their options to prevent our disclosure of personal information to third parties for their direct marketing purposes.

Notice of Financial Incentive and Non-Discrimination Disclosure

Our NASCAR Fan Rewards Program (“Program”) provides opportunities to earn reward points for any Program activities you complete and involves the collection of Information to facilitate Program operations and provide you Program benefits, including your name, unique participant ID, e-mail address, mailing address, date of birth, gender, mobile phone number, favorite track, favorite driver, and shopping history, depending on which reward-earning activities you choose.  Participating in the Program is entirely optional but is subject to its terms and conditions. You must opt-in by enrolling online at nascar.com/fanrewards. (Existing nascar.com registrants will need to opt-in to the Program using their existing online credentials and accept the Program Terms to enroll in the Program). You can terminate Program participation at any time, as explained in the Program Terms.

You may exercise the privacy rights available to you without any effect on your Program status or eligibility to receive rewards. You may also choose not to receive marketing updates or offers at any time without any effect on your eligibility to receive Program benefits. If you would like us to delete your information, but you would like to continue to participate in the Program, we may need to retain certain information so that we can continue to provide the Program and your rewards.

NASCAR treats the value of any Information as the equivalent of its relevant expenses related to the collection and retention of consumers’ Information as part of the Program. NASCAR pays these expenses and provides the Program benefits, which vary depending upon Program participation, to foster a positive relationship with our members that is invaluable.

Your European Privacy Rights

Please note that if you are in the United Kingdom or the European Economic Area, you also have additional rights. The GDPR (or the UK GDPR) provides the following additional rights to users located in the EEA, Switzerland, and the UK (each subject to the limitations set forth in the applicable law):

• the right to withdraw your consent for future processing of your Information.
• the right to request, access, correct and/or erase your Information.
• the right to data portability (the right to receive a copy of your Information in a commonly used format).
• the right to restrict the processing of your Information.
• the right to lodge a complaint with your local data protection authority, but before doing so, please tell us your concerns so that we can try to solve them.

Your Canadian Privacy Rights (excluding Québec)

If you are a resident in Canada (excluding Québec), you have certain rights regarding Information we hold about you. You have the right to (each subject to the limitations set forth under the Personal Information Protection and Electronic Documents Act):

• Withdraw your consent for future processing of your Information; and
• the right to request, access, and/or correct your Information.

Your Québec Privacy Rights

If you are a resident in Québec, you also have additional rights. You have the right to (each subject to the limitations set forth under the Act respecting the protection of personal information in the private sector):

• Withdraw your consent for future processing of your Information.
• Request, access, correct, cease disseminating, de-index and/or re-index your Information.

Please note that when we communicate your Information (as described under “How We Share and Disclose Your Information”), your Information may be communicated outside Québec.

Submitting Requests

You can exercise your rights by:

• Clicking this
• Mailing our Privacy Office at:

NASCAR Digital Media, LLC
Legal Department – Privacy Office
One Daytona Boulevard
Daytona Beach, FL 32114

With the purpose of protecting our privacy and the privacy of others, you may be required to prove your identity before we take any measure to respond to your request. If a third party makes a request on your behalf, we will request them to prove that they are authorized to do so.

We may contact you to request further information and help you exercise your legal rights, or to accelerate our response. We will let you know in case we need more time, for example, if your request is complex. We may have an overriding lawful basis for processing your Information, or certain exemptions may apply. If we refuse your request, we will explain why.

International Transfers

We collect and receive Information from inside and outside of the United States.

If you are located in the European Economic Area (“EEA”), United Kingdom (“UK”) or elsewhere outside of the United States, please be aware that Information we collect is processed in the United States and other applicable territories in which the privacy laws may not be as comprehensive as or equivalent to those in the country where you reside and/or are a citizen.  We put safeguards in place to protect your Information when we process it outside of the country from which it was collected.

Users located in the EEA and UK: The companies with whom we share your Information may be located outside the EEA and UK, and the processing of your Information may involve the transfer of data to places outside the EEA and UK. Our agreements with companies located outside of the EEA and UK include standard contractual clauses that are approved by the EU Commission and otherwise make clear the standards that we expect from them in order to protect your Information and legal rights. You have the right to receive a copy of the standard contractual clauses.

Users located in Brazil:  Third parties with whom we share your data may be located outside of Brazil, and the processing of your Information may involve the transfer of data to places outside Brazil. Our agreements with third parties include standard or specific data protection contractual clauses and otherwise make clear the standards that we expect from them to protect your Information and legal rights.

Legal Basis For Processing Information

The legal basis for our processing of your Information is generally because: (a) you have consented to our processing of such information, (b) it is necessary for us to perform our contractual obligations, (c) it is necessary for us to comply with legal and/or regulatory requirements and/or (d) it is in our legitimate interests (e.g., we may use information for marketing, sales and customer service activities, to improve the NDM Network Services and to support our IT security efforts).

Third Party Sites and Linked Services

The NDM Network Services may contain links to or integrations with other websites such as Facebook, Twitter, LinkedIn, and other media services and platforms not owned or controlled by us, whose information practices may be different than ours. This Privacy Statement does not apply to any information collected by third-party websites. You should consult the other websites’ privacy notices, as we have no control over information that is submitted to, or collected by, these third parties.

Data Security

We have put in place technical, organizational, and administrative procedures designed to help prevent unauthorized access to or use of your Information, and to maintain the security of the NDM Network Services and the Information. These safeguards vary based on the sensitivity of the Information that we collect and store.

The Internet is not 100% secure. Although we take reasonable measures designed to safeguard against unauthorized disclosures of Information, we cannot guarantee that your Information will never be disclosed, altered, or destroyed in a manner that is inconsistent with this Privacy Statement.

Please take steps to keep your account credentials secure and do not reuse passwords across multiple websites /accounts. You are solely responsible for the security of your account credentials and the activities that occur under your account.

Children’s Privacy

The NDM Network Services are generally not intended for use by children. Our child-directed services are covered by our Nascar Kids Privacy Policy. If we become aware that we have unknowingly collected information from a child under the age of 13, we will make commercially reasonable efforts to delete such information from our database.

We do not knowingly “sell” or “share” for targeted advertising the Information of minors under 17 years old.

How to Contact Us

If you have any questions or concerns about our Privacy Statement, you can send correspondence to the following address:

NASCAR Digital Media, LLC
Legal Department – Privacy Office
One Daytona Boulevard
Daytona Beach, FL 32114

Updates

From time to time, we may update this Privacy Statement. We will notify you about material changes by prominently posting a notice on our NDM Network Services or otherwise as required by law. We encourage you to periodically check back and review this statement so that you always will know what Information we collect, how we use it, and with whom we share it. Where required by applicable law, you will have an opportunity to opt-out before such changes take effect.

Previous Privacy Statement, Updated January 1, 2023

NASCAR Digital Media Network Services