Twenty-five great Coca-Cola NASCAR moments

The Coca-Cola Racing Family has been synonymous with NASCAR for 25 years. To celebrate the silver anniversary of Coke in NASCAR, scroll through to see the 25 best moments of Coca-Cola on the circuit.

25. Bobby Labonte makes 600th Cup Series start

Labonte achieved the milestone while driving for Phoenix Racing. He was honored by being Grand Marshal for the 2010 Coke Zero Sugar 400 at Daytona and delivered the command to start the race from the seat of his Coke Zero Sugar car. 

24. Channing Tatum serves as Grand Marshal for the 2017 Coca-Cola 600

The well-versed actor made his journey to Charlotte for the 58th running of the Crown Jewel event. 

23. Team USA and Coca-Cola Athlete Noah Lyles serves as Grand Marshal for the 2021 Coke Zero Sugar 400

A fitting figure to give a command to start engines at a racing event as the track star fired up the crowd ahead of what was a thrilling regular-season finale in 2021. 

22. Coca-Cola becomes the "Official Soft Drink of NASCAR" and the Coca-Cola Racing Family is "born"

1998 was a milestone year for NASCAR. It marked the 50th anniversary of the organization's existence and introduced the Coca-Cola brand to the sport.

21. First Coke Zero Sugar 400 runs at Daytona International Speedway 

Coca-Cola replaced another soft drink brand in 2008 as the title sponsor for the Daytona summer race. The first edition under Coke was won by Kyle Busch during his first season with Joe Gibbs Racing.

20. Dale Earnhardt wins his first and only Daytona 500, celebrating with a Coca-Cola in Victory Lane

Coca-Cola rang in its new partnership with Dale Earnhardt achieving his elusive first Daytona 500 win in 1998. No better way to celebrate than with a Coke bottle in hand in Victory Lane.

19. Coca-Cola, USO partnership

The USO has been a long-time partner of Coca-Cola and has a rich history of being involved alongside Coca-Cola with the Coca-Cola 600. Since 2011, the USO has been involved with the Coca-Cola 600 through on-site activation and Grand Marshal and Dignitary Roles.

18. Brooklyn Decker and Col. Greg Gadson serve as Grand Marshals for 2012 Coca-Cola 600

The actress and military member made the trek to Charlotte as part of their promotion for the movie "Battleship." 

17. Coca-Cola 600 winner receives first vintage vending machine

Kurt Busch's emotional win in the 2010 Coca-Cola 600 not only rewarded him victory in the longest race on the calendar but he was also the first to receive the vintage Coke vending machine, which is now rewarded annually to the winner of the event.

16. Special Coca-Cola scheme for 2008 Summer Olympics

Kyle Petty ran a unique Coca-Cola scheme in honor of the 2008 Olympic Games, which included special Coca-Cola cans. Eight-time NBA All-Star Yao Ming was on-site for NASCAR's longest race.

15. Shawn Johnson and Bobby Allison serve as Grand Marshals for 2009 Coca-Cola 600

The NASCAR Hall of Famer and Olympic Gold Medalist set the stage for the 50th running of the race. Before the trip to Charlotte, Johnson had been crowned the winner of "Dancing with the Stars."  

14. Kyle Petty's numerous Coca-Cola paint schemes

With the team formerly known as Petty Enterprises, Kyle Petty drove different variations of Coca-Cola schemes annually in the Coca-Cola 600. In 2007, Petty took the No. 45 Coke Zero car to a third-place finish in the 600-miler. 

13. POWERade Flava 23/LeBron James paint scheme

For the 2005 Bristol Night Race, Bobby Labonte drove a POWERade paint scheme on the No. 18 Joe Gibbs car. The scheme stood out under the lights with NBA superstar LeBron James dunking a ball front and center on the hood. 

12. American Idol takeover at 2006 Coca-Cola 600

American Idol host Ryan Seacrest served as the Grand Marshal for the race while American Idol winner Carrie Underwood sang the National Anthem. Luckily, no tires were harmed by the country star here. 

11. Three Coca-Cola schemes at 2019 Coca-Cola 600

Coca-Cola took over the track in their sponsored 600-mile event as Daniel Suárez (pictured here) piloted the No. 41 Ford for Stewart-Haas Racing. Austin Dillon and Bubba Wallace also drove their own respective Coke liveries. 

10. Tony Stewart Coca-Cola throwback scheme

Stewart-Haas Racing put their best creative foot forward for the 2016 Southern 500 at Darlington, throwing back to Bobby Allison and his crew from 1972 with some of the coolest pants you'll ever see in the garage. 

9. Bobby Allison and crew in 1972

The early days of Coca-Cola branding in NASCAR saw the most unique crew uniforms in the sport. 

8. Dale Sr. and Dale Jr. in Japan

The legendary Earnhardt duo repped the Coca-Cola Polar Bear schemes for the 1998 exhibition race in Japan. Those two schemes would be honored by Trackhouse Racing in 2022 as Ross Chastain and Daniel Suárez ran the Polar Bear schemes in last year's Goodyear 400. 

7. Coca-Cola C2 cars at Daytona summer race

Coca-Cola brought eight schemes to the 2004 Daytona summer race, which had a competitive title sponsor at that time. 

6. Denny Hamlin's 2022 Coca-Cola 600 win 

Last year's Coca-Cola 600 was one to remember as all 600 miles (and some change) delivered thrills and spills throughout. Taking the checkered flag was Hamlin, winning his first vintage Coke vending machine. 

5. Austin Dillon's 2017 Coca-Cola 600 win

Nostalgia overcame Charlotte Motor Speedway when Austin Dillon brought the No. 3 Chevrolet back to Victory Lane with his first career win in the crown jewel event. It was the first win for the iconic number in the Cup Series since Dale Earnhardt won at Talladega in 2000. 

4. Jeff Burton's 2001 Coca-Cola 600 win

"The Mayor" took home his second win in the Crown Jewel event in 2001. 

3. Dale Jarrett's 1996 Coca-Cola 600 win

Jarrett dominated the late stages of the 37th Coke 600 to win his sixth career Cup Series race, holding off Dale Earnhardt and Terry Labonte. 

2. Bobby Labonte's 1995 Coca-Cola 600 win

Driving for Joe Gibbs Racing, Labonte took home his first career Cup Series win in the longest race of the season, leading 85 laps en route to the maiden victory. 

1. Kyle Petty's 1987 Coca-Cola 600 win

In the second year of Coca-Cola sponsoring NASCAR's longest race, Kyle Petty brought home the win for the famed Wood Brothers Racing in the No. 21.