Track is participating in Google Business View Program
LONG POND, Pa. — Pocono Raceway became the first race track to partner with multinational Internet corporation Google in the Google Business View Program, a division of Google Maps, and Aerial Media Productions. The Raceway has also hired Kinston, North Carolina-based Aerial Media Productions to capture video using an unmanned aerial vehicle (UAV).
“It’s amazing, this technology that they’re unveiling,” Pocono Raceway President/CEO Brandon Igdalsky said Saturday. “It’s kind of like (Google) Street View, but for businesses. We’re going to be getting some really cool shots here within the facility this weekend. We’ll be using the UAV here to get some really cool aerial perspectives of the facility. (The UAVs will) fly over the campers, fly over the block party tonight and fireworks. … This is truly a great day.”
Still photos and 360-view Photo Spheres, including the Google Tour, are being shot by Business Photo America, a Google-trusted agency.
“Pretty much, it’s part of the Street View program. The cars that drive around, we’re a part of that program but we do the interior private spaces,” said Bill Scott of Aerial Media Productions. “We came here to Pocono to kind of show the fans what they can see, so they’ll be able to drop down Google Maps and they’ll be able to actually look around at whatever we see.”
The service was necessary because while Google’s tactics for Street View work for general locations, the ins and outs of privately owned locations weren’t able to be seen, according to Business Photo America’s Frank Clark.
“I’m able to hover and get some shots that we were never before able to be seen and where regular helicopters and airplanes would not be able to see,” Clark said.
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