Joe Gibbs Racing and Kyle Busch announced a multi-year contract extension with Mars, Inc. on Tuesday. The company brands include M&M’s, Snickers, Double Mint and Pedigree, all of which have adorned the No. 18 JGR Toyota on multiple occasions since the partnership formed in 2008.
“Representing Mars, Inc.’s family of brands on the No. 18 since 2008 has been an honor, and knowing they are committed to JGR for the next several seasons is awesome,” Busch said. “Their support for me, my family and everyone at JGR has been incredible and this energizes me to work even harder for them and the team.”
“When working with a partner, collaboration, teamwork and a burning desire to win inspires us as a team, and Mars is the epitome of those qualities,” team owner Joe Gibbs said. “Their brands have been a big part of our sport and team for a long time and we’re honored to carry them on the No. 18 for the foreseeable future.”
With four wins under his belt this season and a Championship 4 slot, Kyle Busch will vie for his first Sprint Cup Series championship Sunday at Homestead-Miami Speedway.