Skip to content
Home Monster Energy Cup Series News Xfinity Series News Gander Outdoors Truck Series News Results Standings Weekend Schedule Drivers Driver Stats Buy Tickets Camping Info More Series Fantasy Live Props Challenge Mobile App NASCAR Podcasts NASCAR Shop My Profile
Kevin Harvick stands next to his Millennial car.
Brandon Garcia | NASCAR Digital Media

First look: Kevin Harvick’s pink #MillennialCar unveiled

Kevin Harvick’s long-promised Millennial-inspired paint scheme for the Monster Energy NASCAR All-Star Race has been released, and all we can say is — OMG!

Busch Beer in November said it would sponsor a millennial look if Harvick did not win the season finale at Homestead-Miami Speedway. Well, Harvick didn’t win — he finished third — and the beer brand came through.

Personally, we like the “AF” addition to the hood, the emojis, Snapchat filters and avocado toast.

MORE: Buy the diecast today! | All-Access look at the car