Introducing the powerful, capable, frunking awesome and electric 2023 Ford F-150® Lightning™ Lariat

Ford F-150 Lariat graphic

The F-150 Lightning is the smartest, most connected F-150 ever.

During the NASCAR Playoffs, Ford and NASCAR are giving fans an inside look at the jaw-dropping features of the 2023 Ford F-150® Lightning™ Lariat that’ll have them saying “What the Frunk?!” — as they get a chance to win one for themselves.

Fans can enter daily for a chance to win a 2023 F-150® Lightning Lariat. And once their entry is complete, the excitement keeps on rollin’ with opportunities to win instant prizes including Ford NASCAR Cup Series Driver diecasts and tickets to 2023 NASCAR Cup Series races.


To dial up the excitement even more, for a limited time, Ford and NASCAR are also bringing fans a chance to win a VIP racing experience in 2023. Fans who enter the promo before Sept. 17 will get a chance to win this bonus, racing experience.

All told, the experience puts the spotlight on what makes the electric Ford F-150® Lightning™ Lariat and gives fans a chance to grab a piece of the action.

NO PURCHASE NECESSARY. Ends 11/6/22. Must be a permanent legal resident of the (50) U.S. or DC of legal age of majority (& at least 18 years of age) as of 8/29/22. Void where prohibited. For rules, entry, and complete details click here. The depiction of the Prize Vehicle in any advertising or promotional materials may not reflect the actual design and features of the actual Prize Vehicle delivered to the Vehicle Prize Winner. All vehicle prize details are at the sole discretion of Ford. Instant Win Prize images are for illustrative purposes only. Actual prizes may vary. NASCAR, LLC, NASCAR Digital Media, LLC, & Ford Motor Company are not Sponsors of this Promotion. NASCAR® & NASCAR Cup Series™ are trademarks of the National Association for Stock Car Auto Racing, LLC. Ford Motor Company & Ford F-150® LightningTM are trademarks of Ford Motor Company.