Rogers, Parker, Warfield assume new roles within organization

DAYTONA BEACH, Fla. (June 25, 2014) — NASCAR announced transitions today within three key business areas, highlighting the company’s commitment to talent development.

Patrick Rogers has been promoted to senior director of Driver Marketing Services, Evan Parker becomes senior director of Brand Platforms and Scott Warfield has been promoted to senior director of Social Media and Broadcast Communications.

"NASCAR is committed to the development of our team throughout all areas of the organization," said Brent Dewar, Chief Operating Officer of NASCAR. "Each of these moves highlights our goal of growing our talented professionals, and thereby strengthening our company. Patrick, Evan and Scott have added incredible value in their current roles. They now have an opportunity to showcase their talent in other critical areas of our business."

Rogers most recently served as director of Brand Platforms, Marketing. He was instrumental in the renewal of series entitlement partner Camping World. His new role will give Rogers oversight of NASCAR’s Driver Services team, which works closely with the industry in order to develop, nurture and maximize the integration of the sport’s drivers. Rogers will report to Jill Gregory, NASCAR vice president of Industry Services.

"Patrick has extensive experience working with the industry and will be a valuable resource immediately to those key stakeholders," Gregory said. "The collaboration with teams and drivers is at an all-time high and Patrick will work closely with internal and external groups to further develop driver brands and increase driver star power. His experience working with drivers will add power to an already strong Driver Services team and allow successful initiatives such as the NASCAR Next program to continue to grow."

Parker will transition from NASCAR’s Los Angeles office to its Charlotte office. He served as senior director of Entertainment Marketing and helped lead the sport’s integration efforts into several entertainment properties. In his new role, Parker will lead the development of NASCAR’s marketing efforts around platforms that occur throughout the year. He will report to Kim Brink, NASCAR vice president of Marketing.

"We’re glad to have Evan bring his leadership and fresh perspective into the brand platforms role," Brink said. "He’s very familiar with the successful programs we’ve worked hard to establish over the last several seasons. We have an aggressive strategy in place to continue reaching current and prospective fans and Evan will play a key role in leading those efforts."

Warfield’s new responsibilities include guiding NASCAR’s overall social media strategy and its cross-departmental integration as NASCAR implements programs across a number of social media channels. He also will continue to work closely with the company’s digital, entertainment and broadcasting teams.

"NASCAR’s social media presence and impact continues to grow and serve as a key communications channel for us with our fans," said Brett Jewkes, NASCAR vice president and chief communications officer. "Scott’s experience working with broadcasting, digital and entertainment coupled with his strong knowledge of the sport will be invaluable in his new role."

 

MORE:

READ: Latest
NASCAR news

WATCH: Latest
NASCAR video

PLAY: NASCAR
Fantasy Live

FOLLOW LIVE: Get
RaceView

Teams will hit the track on Jan. 15, 16 in 2015

DAYTONA BEACH, Fla. (June 24, 2014) — As NASCAR teams prepare for next week’s round two at Daytona International Speedway following Dale Earnhardt Jr.’s memorable 2014 Daytona 500 victory, plans for 2015’s season launch are already underway.

NASCAR and Daytona International Speedway today announced that Preseason Thunder will take place one week later in 2015. NASCAR Sprint Cup Series teams will hit the track on January 15-16 as they prepare for the 57th running of the Daytona 500 on February 22, 2015. In the event of rain, additional track time will be added on Saturday, January 17.

This year’s Daytona testing was scheduled for Jan. 9-10, but rain washed out the planned first day of testing — forcing all on-track activity to Jan. 10.

"Each year, Preseason Thunder gives fans a sneak peek into the upcoming season, and specifically, NASCAR’s crown jewel, the Daytona 500," said Robin Pemberton, vice president of competition and racing development. "In 2015, the date will change. The anticipation, and the thrill of cars returning to the race track, will not."

"A later starting date for January testing will be more convenient for both teams and fans," Chitwood said. "Both testing sessions are important opportunities for teams as they prepare for their season-opening events … It’s also an exciting time for fans as they get gear up for the start of the new season."

The new date will be part of an action packed January for Daytona International Speedway. The IMSA Roar Before The Rolex 24, will be held on January 9-11. IMSA teams will have only one weekend off between the Roar and the prestigious Rolex 24 in 2015.

The Preseason Thunder Fan Fest, the companion event to NASCAR Sprint Cup Series testing, is scheduled on Thursday night, Jan. 15. Tickets for Preseason Thunder Fan Fest as well as a schedule of driver question-and-answer and autograph sessions will be available at a later date.

 

MORE:

READ: Latest
NASCAR news

WATCH: Latest
NASCAR video

PLAY: NASCAR
Fantasy Live

FOLLOW LIVE: Get
RaceView

Six-time NASCAR Sprint Cup Series champion, team honored at the White House

RELATED: See a photo gallery of Johnson’s trip

WASHINGTON — If it appeared Wednesday afternoon in the White House East Room that NASCAR Sprint Cup Series champion Jimmie Johnson and United States President Barrack Obama were old pals catching up — sharing stories about their daughters or a little informal conversation about their day jobs — that’s because "Six-Time" and "Two-Time" practically are old friends.

No NASCAR driver in the last decade has gotten as much presidential time as the six-time and reigning champion Johnson who, along with his full No. 48 Lowe’s Chevrolet team, was honored by President Obama for winning the 2013 Sprint Cup trophy.

FULL SERIES COVERAGE

Latest news
Standings
Schedule

Appearing relaxed and not needing notes for this occasion, the president commended Johnson for his dominance past and present.

"This year he is back at it — he has already got more wins than any other driver, so maybe we should just make it easier on everybody, give the No. 48 car a permanent White House pass," Obama said as the room erupted in laughter. "Just don’t take my parking spot."

"Yes, sir," Johnson said smiling.

"And no burnouts in the Portico," the president continued. "So I just want to say to the entire team, to Hendrick Motorsports, to Chad, to the pit crew, most of all, to Jimmie Johnson, congratulations. Keep up the great work."

The familiarity between President Obama and Johnson was apparent to everyone in the room. The president knew all about Johnson’s title-winning seasons and even compared him to his beloved NFL Chicago Bears and in what may be the ultimate Obama compliment, he likened Johnson to NBA legend Michael Jordan.

"Now, everybody knows I’m a Chicago guy and usually when we do these sports events I make some crack about how the football is not as good as the ’85 Bears or the basketball team is not as good as the Bulls, but today I can’t really say anything because Jimmie Johnson is pretty much the Michael Jordan of NASCAR," President Obama said, smiling. "Like Mike, Jimmie has won six championships in eight years. He won a few titles, took a two-year break, decided, you know what, it’s not that interesting, and then got back to winning again."

Then President Obama rolled off a list of Johnson’s accomplishments and gave the champ perhaps the ultimate pat-on-the-back.

"These days, we’ve got a lot of kids all across the country who want to be like Jimmie," the president said. "And why shouldn’t they?"

After the formal remarks, the president invited the entire No. 48 team on stage to pose with him and Johnson’s Sprint Cup trophy. Before concluding the 15-minute ceremony, he paused to say goodbye and give a smile and thumbs-up to Johnson’s wife Chandra and 3-year old daughter Evie sitting in the front row of the high-powered audience that also included NASCAR Chairman Brian France, U.S. Congressmen and national dignitaries.

Johnson acknowledged later that this kind of honor never gets old, calling it "mind-blowing" even 12 years after his first White House invitation with a group of drivers.

"This is the ultimate, being here at the White House, it’s really the ultimate experience," Johnson said, conceding that on this visit he felt as comfortable as he appeared on stage with the president.

"I’m far less nervous than my first trip back in 2002," Johnson said. "The first few trips were watching other drivers get honored. My first trip as a champion, I vividly remember me shaking, my voice cracking and being a little afraid to engage and talk with President Busch, at the time. Through experience in life, getting older, I’m certainly more comfortable now and relaxed and enjoying the moment now.

"I’ve been here a lot of different times, some as champion, some as not, and that’s a lot of motivation not being the champion and watching the others be honored. It makes you pretty hungry.

"I want to win another. Keep coming back."

MORE:

READ: Latest
NASCAR news

WATCH: Latest
NASCAR video

PLAY: NASCAR
Fantasy Live

FOLLOW LIVE: Get
RaceView

More tests wanted for possible 8-foot addition

RELATED: Play NASCAR Fantasy Live | Sign up for RaceView today 

The apron to be added at Indianapolis Motor Speedway for its annual NASCAR races will not be in place for next month’s event weekend as originally planned.

FULL SERIES COVERAGE

Latest news
Standings
Schedule

Track officials have delayed the project, which would place an 8-foot-wide apron below the while line in each corner in order to give stock cars more room in which to pass. According to The Indianapolis Star, NASCAR wanted more time to study how the apron would affect racing at the Brickyard. Construction was slated to start June 9, and the apron was to be in place by the time Nationwide and Sprint Cup cars race at the Brickyard on July 26-27.

"They asked if we could postpone (it) so they could test it," track president Doug Boles told the Star. "We said, ‘That makes sense; we understand that.’ "

Pocono Raceway also recently added an extended apron to the inside of its second turn, but in the race there earlier this month drivers did not use it as a passing area. That makes 2003 NASCAR Cup champion Matt Kenseth wonder how effective the planned Indy apron might be.

"I think the way it’s laid out, you can get the left front down on that flat a little bit, you can stay above and be up on the banking if you are loose and you need to tighten your car up a little bit. I don’t know that paving more underneath that would really change the racing at all if it’s flat if there’s no banking to it," Kenseth said. "I don’t think it would make any difference, to be honest with you. I understand why they do it, but there’s a lot of talk about that extra pavement at Pocono, and the only thing that was really good for was if you blew up or something you could get off the track and coast around. There’s no way you could race on it. I’m not sure that adding any pavement to the inside of the corners if it was flat would make much difference."

MORE:

READ: Latest
NASCAR news

WATCH: Latest
NASCAR video

PLAY: NASCAR
Fantasy Live

FOLLOW LIVE: Get
RaceView

Results of first session from Kentucky Speedway

SECOND SESSION

Rank Number Driver Time Speed
1 6 Trevor Bayne 31.010 174.137
2 2 Brian Scott 31.189 173.138
3 33 Paul Menard 31.284 172.612
4 62 Brendan Gaughan 31.330 172.359
5 22 Brad Keselowski 31.359 172.199
6 12 Ryan Blaney 31.366 172.161
7 5 Kevin Harvick 31.414 171.898
8 9 Chase Elliott 31.417 171.881
9 3 Ty Dillon 31.438 171.767
10 7 Regan Smith 31.515 171.347
11 54 Kyle Busch 31.556 171.124
12 31 Dylan Kwasniewski 31.584 170.973
13 11 Elliott Sadler 31.599 170.891
14 98 Corey Lajoie 31.607 170.848
15 42 Justin Allgaier 31.632 170.713
16 20 Matt Kenseth 31.655 170.589
17 16 Ryan Reed 31.686 170.422
18 39 Ryan Sieg 31.724 170.218
19 60 Chris Buescher 31.774 169.950
20 84 Chad Boat 31.958 168.972
21 99 James Buescher 31.969 168.914
22 28 J.J. Yeley 31.915 168.877
23 25 John Wes Townley 32.041 168.534
24 44 Blake Koch 32.058 168.445
25 19 Mike Bliss 32.062 168.424
26 43 Dakoda Armstrong 32.067 168.397
27 93 Mike Wallace 33.105 168.198
28 90 Martin Roy 32.278 167.297
29 46 Matt Dibenedetto 32.306 167.152
30 14 Eric McClure 32.347 166.940
31 4 Jeffrey Earnhardt 32.585 165.720
32 86 Jake Crum 32.679 165.244
33 76 Tommy Joe Martins 32.906 164.104
34 70 Derrike Cope 33.017 163.552
35 89 Morgan Shepherd 33.190 162.700

FIRST SESSION

Rank Number Driver Time Speed
1 33 Paul Menard 31.040 173.969
2 2 Brian Scott 31.042 173.958
3 12 Ryan Blaney 31.171 173.238
4 9 Chase Elliott 31.208 173.033
5 22 Brad Keselowski 31.226 172.933
6 7 Regan Smith 31.287 172.596
7 5 Kevin Harvick 31.321 172.408
8 20 Matt Kenseth 31.324 172.392
9 3 Ty Dillon 31.336 172.326
10 6 Trevor Bayne 31.339 172.309
11 54 Kyle Busch 31.345 172.276
12 42 Justin Allgaier 31.474 171.570
13 11 Elliott Sadler 31.483 171.521
14 16 Ryan Reed 31.502 171.418
15 31 Dylan Kwasniewski 31.505 171.401
16 62 Brendan Gaughan 31.544 171.189
17 60 Chris Buescher 31.626 170.746
18 99 James Buescher 31.652 170.605
19 44 Blake Koch 31.735 170.159
20 28 JJ Yeley 31.746 170.100
21 39 Ryan Sieg 31.760 170.025
22 84 Chad Boat 31.915 169.199
23 43 Dakoda Armstrong 32.007 168.713
24 25 John Wes Townley 32.056 168.455
25 98 Corey Lajoie 32.220 167.598
26 14 Eric McClure 32.487 166.220
27 86 Jake Crum 33.082 163.231
28 70 Derrike Cope 33.197 162.665

MORE:

READ: Latest
NASCAR news

WATCH: Latest
NASCAR video

PLAY: NASCAR
Fantasy Live

FOLLOW LIVE: Get
RaceView

Richard Childress Racing drivers up front on Nationwide leaderboard

RELATED: Get full results

Paul Menard and Trevor Bayne set the pace in two sessions of NASCAR Nationwide Series testing Wednesday at Kentucky Speedway.

FULL SERIES COVERAGE

Menard drove the Richard Childress Racing No. 33 Chevrolet to a fast lap of 173.969 mph in the opening 2-hour, 30-minute session. He was just ahead of RCR teammate Brian Scott‘s second-fastest lap of 173.958 mph, a difference of just two-thousandths of a second.

Bayne upped the speed in the afternoon’s three-hour session, pushing his Roush Fenway Racing No. 6 Ford to a 174.137-mph pace. Scott was second-fastest again in the second session, followed by Menard.

Menard notched his first Nationwide Series win since 2006 earlier this month at Michigan International Speedway. Combined with Brendan Gaughan‘s victory last weekend at the Road America circuit in Wisconsin, RCR carries a modest two-race win streak into this weekend’s Nationwide event.

Ryan Blaney, Chase Elliott and Brad Keselowski completed the top five on the early speed chart. Gaughan and Keselowski rounded out the top five in the afternoon session.

Nationwide Series points leader Regan Smith was sixth-fastest early and 10th-fastest late.

NASCAR officials opted to give teams the option of extra track time on the the bumpy 1.5-mile track ahead of Friday night’s John R. Elliott Hero Campaign 300 (7:30 p.m. ET, ESPN). Of the 47 teams on the Nationwide Series entry list, 28 turned laps in the first session and 35 participated in the late session.

The 200-lap, 300-mile race will be the Sparta, Kentucky facility’s 16th event for the Nationwide Series. Saturday night, the track will host its fourth race for the NASCAR Sprint Cup Series, the Quaker State 400 (7:30 p.m. ET, TNT).

MORE:

READ: Latest
NASCAR news

WATCH: Latest
NASCAR video

PLAY: NASCAR
Fantasy Live

FOLLOW LIVE: Get
RaceView

No. 77 team hopes to return for Indianapolis race weekend

RELATED: Play NASCAR Fantasy Live | Sign up for RaceView today

Randy Humphrey’s race team won’t be at Kentucky Speedway this weekend — but that’s not because the operation is shutting down.
 
"We’re retooling things," Humphrey said Tuesday by telephone. "We’re just trying to find the right people. … We have not shut down."

FULL SERIES COVERAGE

Latest news
Standings
Schedule

The No. 77 car of Randy Humphrey Racing has competed in four NASCAR Sprint Cup Series events this season, all with veteran driver Dave Blaney behind the wheel. The team had entered every race until this past weekend’s event on the Sonoma Raceway road course, although it ultimately withdrew from the Daytona 500, the most recent oval race at Michigan International Speedway two weeks ago, and two other events earlier this year.
 
Humphrey said the hiatus isn’t due to funding — the competition level of his No. 77 car simply wasn’t what he had hoped. Blaney recorded a 43rd-place finish in the team’s most recent start at Pocono Raceway, and his best result was 33rd at Dover International Speedway. The team also has failed to qualify for seven other races this season.
 
"It has nothing to do with financials, it’s really more about people and people issues," Humphrey said. "We just weren’t as competitive as I wanted us to be, and that really revolves around people. It has nothing to do with financials. I don’t have any debt, I own all my stuff. There are no problems like that. It’s just a matter of trying to work our way through where we are."
 
Humphrey said he hopes to return to the track for the July 27 Crown Royal Presents the John Walding 400 at The Brickyard at Indianapolis Motor Speedway.
 
"You will not see us at Daytona (next weekend), but I do suspect you will be seeing us at Indy forward, hopefully," he said. "That’s our plan. We have some meetings that are going on, and we’re just interviewing some people. We had to retool some people and that kind of thing to get ourselves in order here."

MORE:

READ: Latest
NASCAR news

WATCH: Latest
NASCAR video

PLAY: NASCAR
Fantasy Live

FOLLOW LIVE: Get
RaceView

Joe Gibbs Racing driver hopes to regain momentum lost since Pocono

RELATED: Play NASCAR Fantasy Live | Sign up for RaceView today

His No. 20 car may have been wrecked beyond repair, but Matt Kenseth was feeling no worse for wear in the days immediately after his hard crash at Sonoma Raceway.

"I felt good," the Joe Gibbs Racing driver said Tuesday on a conference call with reporters. "These guys over here at JGR do a really nice job with the cars and the seats and the safety stuff, and NASCAR has done a great job as well, over the last half a dozen or dozen years in terms of getting the tracks and the cars and all that safer. I felt good."

The 2003 champion of NASCAR’s top circuit walked away from a vicious hit in Sunday’s Sprint Cup Series event at the Northern California road course, where contact with Dale Earnhardt Jr. turned Kenseth head-on into a tire barrier backed by a concrete wall. Earnhardt bounced over a curb and inadvertently bumped Kenseth, the hard contact with the tire barrier effectively ripping off the front end of the No. 20 car.

FULL SERIES COVERAGE

Latest news
Standings
Schedule

The crash occurred while the two drivers were racing for position after a restart, and ended up being more severe than Kenseth thought it would be as he slid toward the barrier.

"I was looking to the side and I was kind of sliding off and I didn’t feel like I was going very fast, and I’m like, ‘What’s over there?’ " he said of the crash. "I’m kind of looking, I guess I’m just going to slide off the track. ‘Oh, there’s a tire barrier, I hope I don’t hit that very hard,’ and it kind of grabbed ahold of the car and whipped it around. I’m sure there’s a lot of cases where tire barriers are better. Unfortunately, I don’t think that was one of them.

"I think if I would have hit a cement wall, it would have been a lot less damage and actually would have got the car probably fixed and been able to finish the race. It just grabbed ahold of it and just destroyed that car. It ripped the front frame’s horns right off of it. It was definitely a surprise."

Kenseth and Earnhardt have been friends dating back to the late 1990s, when they went head-to-head for championships in what is now the NASCAR Nationwide Series. Kenseth said he hadn’t heard from Earnhardt personally as of early Tuesday afternoon, but Earnhardt tweeted Tuesday night that he had spoken with Kenseth later in the day.

Kenseth finished 42nd but remained fourth in Sprint Cup points, where he stands as the highest-ranked driver without a victory this season. This weekend brings an opportunity at Kentucky Speedway, where last year Kenseth won a Sunday afternoon race postponed from the previous evening due to rain. JGR drivers have won two of the three races contested at the 1.5-mile track since it first appeared on the premier series schedule in 2011, but they’ve won just twice combined this year as the Toyotas lag slightly behind the competition on speed.

Kentucky last season was the fourth of what would be seven total victories for Kenseth, who finished second in the championship race behind Jimmie Johnson. Perhaps more telling, Kenseth has led 323 laps this season as opposed to 922 at this point a year ago.

"Sometimes things change differently than maybe you think they would have. I think that with the rules changes, the aero changes and the rule changes and everything, to go into the season we just haven’t got ahold of it as fast as we did last year. Last year, we just came out of the box and we were really strong right away, where this year we’ve still been searching, honestly, just to get right where we need to be," Kenseth said.

"Up until we got to Pocono, I felt like we were making some gains, we were running better. We put ourselves in position to win the (Coca-Cola) 600, and I wasn’t able to hold onto it. We just missed it a little bit there at the end. Had ourselves up front at Dover, we didn’t have a winning car but we … finished (third). So I felt like we were making some gains. Had a tough Pocono, Michigan and Sonoma here, but hopefully can go back to Kentucky and get back on track and hopefully continue those gains and be up there at the end."

MORE:

READ: Latest
NASCAR news

WATCH: Latest
NASCAR video

PLAY: NASCAR
Fantasy Live

FOLLOW LIVE: Get
RaceView

Sprint Cup Series rookie honored in hometown before Sonoma weekend

ELK GROVE, Calif. — A little more than an hour’s drive inland northeast of San Francisco — a route where the hybrid cars on the freeway gradually become outnumbered by pick-up trucks, the rolling hills give way to vast sprawling yellow fields and the temperature climbs so dramatically you actually feel it inside your car — is the unassuming home to NASCAR’s next big thing: Sprint Cup Series rookie Kyle Larson.

Tall grain silos and family produce stands selling Northern California’s tomatoes, almonds, cherries and pistachios replace roadside office parks and fast food restaurants.

Instead of towering, tacky billboards interrupting the expansive landscape, small hand-painted banners remind the locals about festivals such as the "Rib Cook-Off" in tiny Dixon, California — halfway between San Francisco and Larson’s home town of Elk Grove.

A few miles up the road from Dixon — on the other side of Sacramento — similar banners advertise Elk Grove’s "3rd Annual Dog Days of Summer Picnic." The celebration is the earlier counterpart of the town’s other big annual fete, the "Giant Pumpkin Festival" held each October.

For all the talk about the Sunoco Rookie of the Year candidate’s bright Sprint Cup future, it helps to unravel Larson’s past, learning just where his 3,000-mile journey to NASCAR’s big leagues began.

FULL SERIES COVERAGE

Latest news
Standings
Schedule

Big and important as the "Giant Pumpkin Festival" is in these parts, the small bedroom community on the outskirts of Sacramento may have held its biggest celebration last week when Elk Grove honored its favorite son, the 21-year-old Larson.

Before earning a second row starting spot for his Sprint Cup Series debut at the Sonoma road course in last Sunday’s Toyota/Save Mart 350 — a qualifying effort that stunned veterans and furthered his super-talent reputation; before winning Saturday’s NASCAR K&N Pro Series West race on the track; Larson stopped by Elk Grove last Wednesday for some humbling hometown adoration and the city’s first ever "Key to the City."

"No matter where your career takes you, the door is always open — and literally you’ll be able to open it with this key," Elk Grove Mayor Gary Davis told the large crowd. An impressive gathering of fans, city leaders, family and family friends gathered in lawn chairs and stood under shade trees eager to congratulate Larson, whose parents Mike and Janet still live in the same house where they raised Larson and his older sister Andrea.

"The fact Kyle’s made it happen so fast is amazing, and he’s transcended some barriers too," Davis said referring to Janet Larson’s Japanese-American roots.

"He might be doing for NASCAR what Tiger Woods has done for golf.

"We created this [Key to the City] program, put some criteria in place and decided to wait for the right person, and Kyle was the one. We’re a middle-class community with humble roots, and for him to have climbed up as fast as he did, that’s exciting.

"He’s got a big following. Even as our town grows in size there is still a sense of community and people get excited about celebrating their own."

That was evident. Some fans lined up outside the Elk Grove City Hall as early as 7 a.m. for the 3 p.m. ceremony and autograph signing, greeting Mayor Davis as he showed up for work.

The crowd of 300-plus — ranging from senior citizens to toddlers — was dressed in everything from the bright red Target colors reflective of Larson’s No. 42 Chip Ganassi Racing Chevrolet to old, faded sprint car T-shirts from Larson’s early career and first love.

And Larson, dressed in a suit and tie, stayed outside for two hours in 96-degree heat signing autographs and posing for photos with every single person who waited in line.

Kyle Larson signs an autograph for a lucky fan. (Photo courtesy of Chip Ganassi Racing and the City of Elk Grove Public Affairs Office)

Kyle Boehringer took his place in the rear of the long line figuring he might grab a couple extra minutes to catch up with his childhood friend Larson. He remembers NASCAR’s new superstar as the first kid in third grade to befriend him and his twin brother when the family moved to town.

"He’s just an all-around great guy, gets along with every single person he meets," Boehringer said, noting that it is still amazing to see his old neighborhood friend now a national celebrity.

"It’s surreal. I get a kick out of it. He’s my bud, so I support him.

"He’s been racing go-karts ever since I’ve known him. I was never huge into NASCAR then but now I feel like I’m into a whole lot more because of him. And so is everyone else around here."

Even Larson’s parents — themselves high school sweethearts at Elk Grove High — concede they are still grasping their son’s much-talked about potential and shake their head and smile contemplating his accomplishments so far.

Although a mechanical issue prevented a finish as impressive as his start at Sonoma on Sunday, Larson is still leading the Sunoco Rookie of the Year standings, and his current 10th-place ranking in the Sprint Cup Championship standings would be good enough to make the postseason.

"It’s hard to believe," said Larson’s father Mike, who recently retired after a career working for Elk Grove’s utility department.

"I’ve grown up here in Elk Grove most of my life and you just can’t anticipate something like this. We started out racing just for fun and it gets to this," he paused. "It’s a dream."

Though seated on the front row for Wednesday’s celebration, Larson’s parents prefer to stay in the background. Larson’s mom Janet is always with a camera in hand. The unending video and photography she shot of Larson as a child has come in handy and NASCAR fans have seen it used in web-based short films and commercials about him.

As Larson celebrated his first victory in the K&N Pro Series West in the his first start at Sonoma on Saturday afternoon — a birthday present for his father as it turned out — Janet stood unnoticed among the dozens of photographers in Victory Lane. Unnoticed except for the large grin, which surely gives her away in such instances.

Kyle Larson won the Carneros 200 NASCAR K&N Pro Series West race at Sonoma Raceway (Getty Images)

She happily snapped more photographs, which will help further document the rise of a driver expected to be winning for a long time. They will also be cherished keepsakes for the child Larson and his longtime girlfriend Katelyn Sweet are expecting in December.

Larson laughs recalling one of the few times he’d visited Sonoma Raceway before — always as a fan, never as a racer. Attending a NASCAR race here a decade ago, he dressed up like his favorite driver Jeff Gordon and at one point got on the live race telecast during a crowd shot.

"My mom still has the picture someone took off their television with me on it," Larson said smiling.

He can expect lots of television time in his future — and on his own accord.

Although he salvaged a 28th-place finish in Sunday’s Toyota-Save Mart 350 at Sonoma, his car lost power steering. With such poise under pressure, Larson had already demonstrated a natural ability that has captured NASCAR fans’ attention and drawn notice from his veteran competitors who regularly heap praise on him.

"Kyle has done a really good job at every track we have been to this year," Sonoma pole-sitter and Chip Ganassi Racing teammate Jamie McMurray said, noting Larson’s impressive qualifying effort.

"He is a sponge, not only in asking me or the other guys questions, but he watches what happens on the race track and I think does a really good job adapting to that.

"Not shocked at all [that Larson did so well in qualifying at his very first visit to the track this weekend]."

Larson echoes the respect, telling the crowd at his Elk Grove celebration this week about McMurray, "there’s no other teammate I could ever want."

Larson’s own childhood favorite, Jeff Gordon, also took notice after Larson’s qualifying run — especially considering Larson started his first Cup race there third Sunday, while the five-time Sonoma winner Gordon rolled off the grid 15th.

"You want to say the biggest surprise [of qualifying] is Larson since it’s his first time here, but then again it’s not a surprise because he’s so talented," Gordon said.

A day earlier than Larson’s event and 500 miles south of Elk Grove, NASCAR’s six-time and reigning Sprint Cup champion Jimmie Johnson was also honored in his hometown of El Cajon, California, where a street was named after him and a day declared "Jimmie Johnson Day."

Like Larson, Johnson came from a middle-class, blue-collar upbringing that valued family time and good character above all else — the foundation laid weekend after weekend, whether it meant the entire family supporting Larson racing sprint cars in rural northern California or in Johnson’s case, dirt bikes in the southern California deserts.

And like Johnson, Larson seems to have a bright future of trophies and titles.
All of which Elk Grove Mayor Davis is prepared for. A "Key to the City" already in Larson’s hand at 21, how could his hometown commemorate a Sprint Cup championship?

"I think we’ll need at least a parade, don’t you?’" Davis said smiling.

"And confetti, lots of confetti."

Kyle Larson poses with his key to the city plaque. (Photo courtesy of Chip Ganassi Racing and the City of Elk Grove Public Affairs Office)

MORE:

READ: Latest
NASCAR news

WATCH: Latest
NASCAR video

PLAY: NASCAR
Fantasy Live

FOLLOW LIVE: Get
RaceView