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October 4, 2016

Snapchat Live Story set for Sprint Cup Charlotte race


RELATED: Follow NASCAR on Snapchat


Bringing race day to Snapchat users around the world, NASCAR has teamed up with the multimedia messaging app to host a Live Story from this weekend’s Sprint Cup Series race at Charlotte Motor Speedway.


Snapchat users who are attending Sunday’s Sprint Cup Series race at Charlotte can access the exclusive race weekend filter by snapping the snapcode above.


On Tuesday, Front Row Motorsports driver Landon Cassill took over NASCAR’s official Snapchat account to reveal his ride for the Bank of America 500 (Sunday, noon ET, NBC, PRN, SiriusXM NASCAR Radio). Low and behold, the No. 38 driver is featuring Snapchat’s logo on his hood and has promised free tacos to his Snapchat followers if he wins this Saturday.



This is the third time this season NASCAR has had Live Story, with the first two events being the Daytona 500 and Talladega’s spring race. To add NASCAR on Snapchat, click here or search for “NASCAR” when adding accounts by username.

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