RFK Racing announced Thursday that longtime sports executive Chip Bowers will take the organization’s reins as team president.
Bowers previously served as president of business operations for Major League Baseball’s Miami Marlins from 2018-19, before working as president of Elevate Sports Ventures, a global sports and entertainment agency. His role with the Marlins came after nearly six years as chief marketing officer for the NBA’s Golden State Warriors, which won three league titles and was named Sports Business Journal’s “Sports Team of the Year” twice during his tenure.
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“I’m honored and thrilled to be joining one of NASCAR’s premier racing teams,” Bowers said in a release provided by the team. “As both a fan of the sport and a North Carolina native, this is truly a full-circle moment for me in my career. I’m incredibly appreciative of Jack Roush, John Henry, future Hall of Fame driver and owner Brad Keselowski and our esteemed board of directors for asking me to be a trusted partner in leading the organization to new heights.”
Bowers replaces Steve Newmark, who announced in July that he would become the executive associate athletic director for the University of North Carolina at Chapel Hill. Newmark was a NASCAR team president with the Jack Roush-founded organization since 2010, a tenure that spanned the team’s transition from Roush Fenway Racing to Brad Keselowski’s ownership investment and a name change to Roush Fenway Keselowski (RFK) Racing in 2022.
RFK Racing currently fields three Cup Series entries for drivers Chris Buescher, Ryan Preece and Keselowski. The team indicated that Bowers will be tasked with “scaling the business for sustained growth,” plus building stronger bonds in the areas of corporate partnerships and innovation.
“Chip brings a fresh perspective that we’re really excited about,” said Keselowski. “He has proven he can grow organizations and think creatively in some of the most competitive sports markets, and that experience will help us find new ways to strengthen our team.”
Bowers also has experience with the NBA’s Orlando Magic and the former Seattle Supersonics, the WNBA’s Seattle Storm and MLB’s San Diego Padres.