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LYNCHBURG, Va. – Four-time NASCAR champion Jeff Gordon says putting Chase Elliott in the No. 9 Chevrolet, a move that opens the door to put William Byron in the No. 24, was the right thing to do and is “a win-win for everybody.”
Gordon made the No. 24 popular in what’s now the Monster Energy NASCAR Cup Series, and he also helped make it a winner for Hendrick Motorsports, capturing 93 points races and another 10 non-points events during a career that spanned 23 full seasons (1994-15).
“It’s Rick’s decision,” Gordon told NASCAR.com Aug. 30. “I was proud to drive the 24 and to have the legacy that it has. Getting to know William as I have over the last year I know he’s going to represent it very well and I’m excited for the 24 guys, for William and for the fans.”
There is a bit of a challenge, he said, with Elliott moving to the No. 9 after spending the past two seasons driving the No. 24 for HMS. But the No. 9 is the same number used by Elliott’s father, NASCAR Hall of Fame member Bill Elliott, who won 38 races and the 1988 championship.
“That’s the challenge with that,” Gordon said. “I go back to those discussions when Chase was signed and what was going to happen with the 24. You can’t see the future but I think at that time there was discussions about him being in the No. 9.
“For whatever reason that didn’t work out. Now it has. I think that’s the proper fit for him. I think that makes all the sense in the world and I think the natural thing is for William to be 24.”
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The No. 24 was not Gordon’s number of choice when he was hired to join the Hendrick organization. Instead, the youngster had hoped to compete with No. 16, which had been his number during a productive and successful sprint car career.
At the time, Hendrick fielded the No. 5 with driver Ricky Rudd and the No. 25 for Ken Schrader. Numbers on either side of the 5 were already being used, as was the 26. The 24, however, was available and had been run only twice that season by West coast racer Butch Gilliland.
“So there was not a lot of science in it or a real affection for it (early on) but we built that over time,” Gordon said.
Slowly, over time, Gordon and the No. 24 became one in the same.

“At that time, you didn’t know you were going to drive this car for 20-plus years,” he said. “You take it race to race, year to year at that time. But certainly when we started winning and having success then you see yourself starting to get tied to all those ingredients – the sponsor, the number, the car owner and the fans, it just builds up when you start winning.”
HMS fields four teams in the MENCS. In addition to Elliott in the No. 24, it also fields the No. 48 for seven-time champion Jimmie Johnson, the No. 88 for Dale Earnhardt Jr. and the No. 5 for Kasey Kahne.
Earnhardt will step down from competing in the MENCS next season, turning over that entry to Alex Bowman. Kahne is being replaced by Byron.
That the No. 5 will no longer be on the track was a tough decision for Hendrick, who build his organization around the No. 5 team in the beginning. It’s been one of the constants at HMS through the years.
And while it holds much emotional value, Hendrick said he couldn’t let that get in the way of doing what he felt was best for the entire group.
“It’s kind of like do you put personal desires ahead of what’s best for the organization?” he said. “The 88 has a following, Alex was the chosen one, he did a good job, he deserved it. Got the sponsor, got the number; the 48 stayed the same. So you come down to Chase, he’s a young guy who dreamed of doing this. NASCAR needs a punch; they need something too … You have to look at what’s good for the sport and who’s going to be the flagbearer now when Dale retires.
“Chase has to be one of those guys, because of the family (connection), the roots, the tradition, all of those things. I think William is kind of a throwback of Jeff Gordon. Jeff didn’t come in with family (behind him), he just came in with talent. William is coming in the same way.”
Leaving the No. 5 as the odd number out. For now, at least.
“Yeah it was my first number but I think all these other things outweigh it,” Hendrick said.