MOORESVILLE, N.C. (April 22, 2016) – JR Motorsports and Unilever, a team partner since 2009 and one of the world’s leading suppliers of Food, Refreshments, Home and Personal Care products, announced today an extension that sees Dale Earnhardt Jr. continue as a brand ambassador for the company through 2018. As part of the agreement, JR Motorsports (JRM), the race team co-owned by Earnhardt Jr., will carry Unilever sponsorship on its NASCAR XFINITY Series (NXS) entries for 20 races in 2017-18.

“Unilever has been an incredible supporter of our program for a long time,” said Earnhardt Jr. “That type of dedication is good for the health of our race team and the health of our sport. I am very appreciative of their commitment and what they have brought to JR Motorsports as a partner since 2009. We look forward to continuing that relationship and growing our partnership in the future.”

Unilever already stands as JRM’s longest-tenured sponsor, with the 2018 extension taking the pair into their 10th year of partnership in NXS competition. Unilever brands including Hellmann’s, Suave, Degree, and Breyers, will be featured as primary sponsors in 10 NXS races in 2017 and 10 NXS events in 2018. Earnhardt Jr. will drive a Unilever-branded Chevrolet for one event in each of those two seasons.

“We are thrilled to extend our relationship with JRM and Dale Earnhardt Jr.,” said Kevin Flagg, Director Shopper Marketing and Marketing Activation, Unilever U.S.  “His influence among our retail partners and our consumers continues to be critical both on and off the track. Dale embodies our core mission and values, and his work with us helps improve the lives of others.  His impact on successful activation over the past eight years has made our decision to continue our work together an easy one across our top-tier brands.”

Additionally, Unilever will be a presenting sponsor of a Dirty Mo Radio podcast in 2017. Now in its fourth season, Dirty Mo Radio includes a line-up of eight diverse programs, which appeal to different audiences with unique, on-demand content. Dirty Mo Radio podcasts are available free of charge on DaleJr.com as well as all major podcasting outlets such as iTunes, Stitcher and SoundCloud.

“When JR Motorsports first put an Xfinity car on the track in 2005, we weren’t sure where it would take us,” said Kelley Earnhardt Miller, general manager of JR Motorsports. “With the addition of Unilever to JRM in 2009, it helped pave the way and bring stability to our organization. We will always be grateful for that.  We’ve been fortunate to grow over the years with Unilever as a cornerstone partner and we’re thrilled to be with them again in multiple capacities.”

More details on the specific races, driving duties and car numbers surrounding the Unilever extension will be announced at a later date.

RELATED: Qualifying results | See the full field | At-track gallery

 

RICHMOND, Va. — With rain threatening to fall at Richmond International Raceway, NASCAR Sprint Cup Series drivers put extra effort into Friday morning’s opening practice.

The effort paid off for 2014 series champion Kevin Harvick, who was fastest in practice at 129.069 mph and consequently will start on the pole in Sunday’s Toyota Owners 400 at the .75-mile short track (1 p.m. ET, FOX, MRN, SiriusXM NASCAR Radio).

With the field ordered by practice speeds according to the NASCAR rule book, Joey Logano (128.694 mph) will start second, followed by Jimmie Johnson (128.187 mph), Carl Edwards (128.181 mph) and Denny Hamlin (128.156 mph).

Brad Keselowski, Kurt Busch, Kasey Kahne, Kyle Busch and AJ Allmendinger filled positions six through 10 on the grid, respectively.

Coming to Richmond with an average starting position of 11.1 through the first eight Sprint Cup races this season, and knowing rain was likely in the afternoon, Harvick and crew chief Rodney Childers developed a game plan based on Harvick’s right to be first on track for practice as the current series leader.

 

RELATED: Standings pre-Richmond

“We had decided to come into the weekend and approach qualifying a little bit different, with just the way the race tracks have been and the timing of the practices,” Harvick said. “We decided to go and take advantage of being the first car on the race track, which is usually a big advantage here when the track is green and doesn’t have a lot of rubber on it.

“It worked out today, and Rodney and everybody had a good plan, and it’s going to be interesting just for the fact that, the second and third times out, the times weren’t near what the first time was because the tires fall off — which is great.”

Logano’s team executed its plan to near-perfection.

“I feel like my team did a great job understanding the weather today before we hit the race track,” Logano said. “We went out there and made our qualifying run off the track and then focused in on race trim, thinking that we weren’t going to be qualifying anyway. The plan was executed perfectly besides (being) second instead of first …

“It is important to start up front here. A lot of times you think about how this race runs, and it’s similar to Martinsville, and having track position allows you to be more conservative with your car and tires. If you’re are in the back you don’t have the opportunity to save anything. It is nice to start towards the front and get a good pit stall and hit this race hard and see what happens.”

Note: Cole Whitt failed to make the 40-car field because his No. 98 Chevrolet posted the slowest practice speed among cars required to qualify on time.

RELATED: Full Stewart coverage


Three-time NASCAR premier series champion Tony Stewart will return to competition this weekend at Richmond International Raceway, ending a season-opening run that saw the 44-year-old sidelined due to a back injury sustained in late January.
 
Stewart made the announcement Thursday via his Twitter account.



Later Thursday, NASCAR announced that Stewart had been granted a waiver for the Chase for the NASCAR Sprint Cup, and is eligible to qualify for the postseason. The surest way to do that is win a race, and get into the top 30 in points.

“NASCAR received the appropriate medical clearance documentation allowing Tony Stewart to resume normal racing activities,” NASCAR Executive Vice President and Chief Racing Development Officer Steve O’Donnell said. “We also have granted the request from Stewart-Haas Racing for a waiver for Tony to be eligible to qualify for the Chase for the NASCAR Sprint Cup. As he begins his final season, we wish Tony the best of luck.”


The Indiana native is co-owner of Stewart-Haas Racing, a four-team NASCAR Sprint Cup Series organization that also fields entries for 2014 series champion Kevin Harvick, 2003 champ Kurt Busch and Danica Patrick.
 
Brian Vickers and Ty Dillon have filled in as driver of Stewart’s No. 14 Chevrolet this season during his absence. Vickers was initially scheduled to be in the car this weekend as the series heads to Richmond for Sunday’s Toyota Owners 400 (1 p.m., FOX, MRN, SiriusXM NASCAR Radio).


MORE: Drivers react to Stewart’s return to racing


Stewart will also represent SHR at a Goodyear tire test April 26-27 at Indianapolis Motor Speedway, and will practice and qualify his car next weekend at Talladega. He will start that race, but then yield the car to Dillon.


“We’re taking a strategic approach to my return,” Stewart said in a team release. “Richmond is a track where I feel very comfortable and because it’s a short track, the speeds are substantially less. The Goodyear test in Indy is sort of a controlled environment, allowing me to get more acclimated with my car at higher speeds. We’ll start the Talladega race to get the points, but understanding the style of racing and the higher potential of getting involved in an incident, we thought it was best to minimize the amount of time I’m in the car. I’ll return full time at Kansas and enjoy every moment I can in my final year of Sprint Cup.


“I appreciate everyone’s patience and all the support they’ve given me the last couple of months, but the best medicine will come this weekend at Richmond when I finally get to go racing.”

 Team officials announced Feb. 2 that Stewart had sustained a back injury in a non-racing accident on Jan. 31 while driving an off-road vehicle.
 
He was transported to a local hospital on the west coast, diagnosed with a burst fracture of the L1 vertebra and eventually transported to a Charlotte, N.C.-area hospital.
 
According to Stewart, doctors inserted two rods and three screws to stabilize the injured area of his back.
 
He was eventually cleared to return to the race track, but not as a competitor, where he has helped oversee the operations of the SHR organization.
 
Stewart announced Sept. 30, 2015 that the 2016 season would be his last as a driver in NASCAR’s Sprint Cup Series and that Clint Bowyer would take over his role behind the wheel of the No. 14 entry beginning in 2017.
 
Stewart currently has 48 career victories. He won two championships with Joe Gibbs Racing (in 2002 and ’05) and edged Carl Edwards for the 2011 title while at SHR.


MORE: Photos of Tony through the years

Karen Goins-Byrnes certainly wasn’t anticipating this autograph request as she and her teenage son Bryson walked out of the Bristol (Tenn.) Motor Speedway infield before last Sunday’s NASCAR Sprint Cup Series race at the track.


It wasn’t so much “the ask” she received but the canvas she was offered that really stood out. A race fan asked them to sign a flag right next to the signature of her late husband and Bryson’s father, Steve, a NASCAR on FOX broadcaster who died on this day, April 21, one year ago after a courageous and well-fought battle with cancer.


“You know that on Father’s Day and Christmas and Steve’s birthday (just last week) those moments are going to be intense, emotional and sad, but then there’s these other moments that you completely do not expect that suddenly take your breath away, like the flag on Sunday,” Karen Goins-Byrnes shared this week. “I just wasn’t expecting that, and all of a sudden it made you realize, ‘Oh my goodness, this person is gone from our life.’


“I was walking with Bryson and had not anticipated that when we looked down at this flag, wow, there was his signature. And it was just surreal knowing that at some point he had touched that same piece of material; now we we’re touching it. Steve’s touched everything in this house, so I don’t know why that hit me so hard but it was … I don’t know, it was out-of-context, unexpected.


“I don’t think it was a coincidence. It was very impactful for Bryson and I both to see that.”


RELATED: Steve Byrnes remembered, 1959-2015


In the past year, the Byrnes family has been “adopted” by those close to Steve and also those who never met the longtime NASCAR broadcaster but were touched by his story of courage and strength battling cancer not once but twice.


In the time since he passed away Byrnes, then 56, has been honored at the NASCAR Hall of Fame and received the prestigious Squier-Hall Award for media excellence. His likeness and another tribute hang on a large plaque at the Charlotte FOX studios.


“Steve was not a person who sought out a lot of attention, he was not the look-at-me type of person,” Goins-Byrnes said. “I know he’s up in heaven going, ‘I had no idea.’ He is completely surprised at all the different things that have happened to remember him and honor him. I’m shocked, I know he’s shocked too.”


Drivers, fellow broadcasters and FOX personnel have joined the broader NASCAR community supporting this family in ways both obvious and subtle.


Their “new” way of life is still so greatly influenced by the one they miss so dearly.


“We’re persevering,” Goins-Byrnes said, after pausing to select the most accurate description.


She and her son don’t know quite what to anticipate today — their feelings and emotions. It will be a very busy schedule of things to do and that was purposeful.


On Wednesday, she and Bryson attended a luncheon hosted by FOX Sports in Charlotte, where they posed for photos alongside close family friends Michael Waltrip and Larry McReynolds. There is a wonderful shot of Bryson standing next to a memorial for his father on the studio’s wall.


Goins-Byrnes, who is now doing part-time work for Charlotte-based Speedway Motorsports Inc., has a professional commitment for part of the day Thursday and will be escorting champion NHRA racer Erica Enders to a Speedway Children’s Charities event at Charlotte’s Levine Children’s Hospital.


“It just happened to be the day she’s available,” Goins-Byrnes said of the timing. “It was funny, when Erica said the 21st, I was like that’s the day, but I decided that’s the way it’s supposed to be, then. Every single month on the 21st will never be just another day for me. Every 21st of the month, I know it’s been nine months, 10 months, 11 months.


“But honestly, I feel like not continuing to live dishonors Steve. Somebody was asking me about Bryson and I doing a lot of activities. I feel like if we had stopped doing things, that would have dishonored him (Steve). Living and doing things honors him. I certainly know he would not have wanted us to say, ‘Oh, I can’t do something because it was the 21st of the month.’ He would have scolded us and said, ‘It’s just a date; go and do.’ “


And actually, Goins-Byrnes concedes, it’s the times alone or void of activity that have been most challenging.


“People will say, ‘It looks like ya’ll are doing well, doing good.’ But I don’t post on social media when we’re lying on the floor crying,” she said. “There are days that are gut-wrenching and those days you have to keep pushing through, pushing on.”


Pushing on for Bryson Byrnes has been quite literal. His days, nights and most weekends are filled with sports — football and lacrosse are favorites. And Bryson isn’t only succeeding on the field — he was inducted into the National Junior Honor Society this week.


“People talk about what an amazing young man he is, and I’ll be honest,” Goins-Byrnes said adding with a laugh. “He makes straight-As and Steve and I never did that in school. Steve and I used to look at his report cards and go, ‘Wow. This must be the nurture part,’ because the nature part, we’re not responsible for this level of achievement. I can promise you.


“We have been blessed with a really good kid. I think God knew what path he was going to ask us to walk and so he gave us a child that was well-equipped.”


“He still battles, sometimes, the unexpected moments,” she said, pausing. “You just hadn’t anticipated that even if it’s a good thing, it’s void of Steve being here.”


As Goins-Byrnes and I were saying our goodbyes we discussed the cancer battles so deeply affecting so many in NASCAR — family members and extended family. We weren’t sure if it was unusually prevalent among our sport or if circumstances made us more aware.


Driver Martin Truex Jr.’s longtime girlfriend, Sherry Pollex, finished up her chemotherapy in January, and remains such a positive force travelling around the country to educate others and bring awareness of ovarian cancer. The couple’s Catwalk for a Cause event next month — which raises money for childhood cancers — is sold out again this year.


While the potential for raising funds is high, it will be the most difficult of programs considering four of last year’s models and inspirations have passed away — a first for Truex and Pollex.


Among them is my longtime friend Becky’s son, Elijah Aschbrenner, 10, who fought a rare Epitheliod Sarcoma diagnosis and passed away on Nov. 11. His family has started the Prayers for Elijah Foundation to raise money and awareness of the disease.


RELATED: Cain: Gratitude for Elijah Aschbrenner’s inspiration


Torie Costa, Scott Zipadelli’s 20-year old step-daughter, died on Christmas day on her second fight with Alveolar Rhabdomyosarcoma.


Grace, 14, passed away after fighting Osteosarcoma. Clint Bowyer‘s wife, Lorra, carried an inspirational sign for her at last year’s Catwalk because she was too ill to participate.


Jeramiah, 8, passed away after battling leukemia, not once but twice. His passing in August was the first of Truex and Pollex’s “Catwalk” kids.


The great Buddy Baker died in August after being diagnosed with lung cancer.


Erik Jones shared last Saturday after his XFINITY Series win at Bristol that his father was recently diagnosed with cancer.


Tabitha Burton, Daytona 500 winner Ward’s wife and XFINITY Series racer Jeb’s mom, was diagnosed with breast cancer last year and is recovering from the surgeries and treatment. Former NASCAR racer Shawna Robinson continues to recover from her breast cancer diagnosis and treatment as well.


And I’m still fighting breast cancer myself, with multiple surgeries ahead this year.


My hair is — slowly — growing, I’ve regained the weight I lost in chemo and radiation, and many of the NASCAR drivers I deal with now are completely unaware of my medical situation — which can feel like an achievement. Those that do know have been incredibly kind and encouraging.


Cancer is, at the very least, a maddening disease, and its impact on NASCAR is similar to its impact in general.



We have lost influential souls such as Byrnes and Baker and the promises of so many so young, like Aschbrenner and Costa.


Perhaps the brightest and most lasting legacy left by my friend Byrnes was a feeling of “never give up,” and the firm knowledge that this is a community that cares greatly and perpetually.


Today will be challenging for the Byrnes family and all those who cared deeply for Steve. There will be times of sadness, of laughter, of gratitude for the time shared, and unquestionably a sense of knowing that he would want us to carry on and prevail.


“He was a very humble person,” Goins-Byrnes said. “He never looked at himself as being exceptional, just a normal guy, a husband and a father and a guy with a job he enjoys.


“I think the way people have responded in remembering him really has shown what type of a person he is. They comment, ‘What a great guy he is.’ You wouldn’t believe how many pictures I’ve received from race fans with him stopping for a picture or to sign an autograph.


“I don’t think he realized the kind of influence he had. I certainly didn’t. I don’t think he had any idea how many people he touched and what kind of influence he had.’ ” 


I still have text messages from Steve on my phone — we exchanged many while going through our treatments. One in particular makes my heart happiest and I will most likely glance at it often today.


On the Monday after last year’s Bristol spring race — named in Steve’s honor — I texted him to make sure he had watched the race, seen all the tributes and enjoyed the love.


He responded: “Still smilin.”

Related: Stewart will return at Richmond | Stewart’s 48 Cup Series wins


NASCAR has fined Stewart-Haas Racing driver and co-owner Tony Stewart $35,000 for violations of the NASCAR Sprint Cup Series Rule Book, the sanctioning body announced Thursday.


Stewart’s fine falls under Section 12 of the rule book, specifically member conduct guidelines.


According to Section 12.8.1, actions that could result in a $10,000-$50,000 fine include disparaging the sport and/or NASCAR’s leadership, or verbal abuse of a NASCAR Official, media members, fans, etc.


Stewart announced earlier Thursday that he would return to the No. 14 Chevrolet this weekend at Richmond after missing the first eight races due to injury.

MORE: Stewart talks about lug nutsStewart wants more from Danica 

RELATED: Full Stewart coverage

 

Tony Stewart, who will return to the track this weekend at Richmond International Raceway after missing the first eight races of the season, has been granted a waiver making him eligible to qualify for the 2016 Chase for the NASCAR Sprint Cup, according to NASCAR.

 

“NASCAR received the appropriate medical clearance documentation allowing Tony Stewart to resume normal racing activities,” NASCAR Executive Vice President and Chief Racing Development Officer Steve O’Donnell. “We also have granted the request from Stewart-Haas Racing for a waiver for Tony to be eligible to qualify for the Chase for the NASCAR Sprint Cup. As he begins his final season, we wish Tony the best of luck.”

 

Because he did not attempt to qualify for every race, Stewart would not have been eligible for the 2016 postseason without the waiver. The Stewart-Haas Racing driver and co-owner is now in the same position as Kyle Busch in 2015.

 

The clearest path to the postseason, as Busch proved last year, is for Stewart to win one race before the regular season ends at Richmond in the fall, and climb into the top 30 in the points standings.

 

“Smoke” injured his back in an all-terrain vehicle accident in late January, and has been sidelined since. He’s been prevalent at the track, though, as drivers Ty Dillon and Brian Vickers have filled his seat.

Tony Stewart announced via Twitter on Thursday that he would return to driving the No. 14 Chevrolet in this weekend’s NASCAR Sprint Cup race at Richmond International Raceway.

 

Stewart had been sidelined since suffering a serious back injury in a Jan. 31 all-terrain vehicle incident. Both Brian Vickers and Ty Dillon have served as fill-in drivers for Stewart-Haas Racing‘s No. 14 entry this season, which will be Stewart’s last before he retires.

 

Fellow drivers welcomed “Smoke” back with open arms by saying they are eager to see him on the track for the Toyota Owners 400 (1 p.m. ET Sunday, FOX.)

 

 

Jeff Gordon, who retired after the 2015 season and was with Stewart on the excursion in the sand dunes near the California-Arizona border, was among those welcoming Stewart back on Twitter.

Stewart plans to qualify the No. 14 at Talladega but use a relief driver for the GEICO 500 on May 1 because of the high risk of a wreck at the superspeedway. Dale Earnhardt Jr., however, doesn’t see such a fierce competitor stepping out of his car.

RELATED: Pictures of ‘Smoke’ through the years

 

Tony Stewart appeared on SiriusXM NASCAR Radio on Thursday morning, giving a health update and an analysis on Stewart-Haas Racing‘s performance so far in 2016.

 

“I feel great,” Stewart said on the “Morning Drive” radio show. “I’ve done stuff that the doctors will cringe if they find out about. I’ve been working on my property on heavy equipment … I’ve been doing a lot of stuff that I probably shouldn’t be on and shouldn’t be driving around and operating, but I feel great.”

 

As for when he will return to the No. 14 Chevrolet? Stewart claims it’s just a matter of when the doctors clear him to get back into the seat. It’s been nearly three months since Stewart was initially hospitalized for his back injury.

 

While Stewart has been sidelined, his Stewart-Haas Racing team has been moving full steam ahead with Kevin Harvick‘s win at Phoenix in March and Kurt Busch consistently running in the top of the field, earning two top-five and six top-10 finishes so far this season, along with two Coors Light Pole Awards.

And as Stewart takes time to recover, the No. 14’s rookie crew chief Mike Bugarewicz has had to learn to work with shuffling interim drivers Brian Vickers and Ty Dillon .


“I think Kurt and Kevin are both on pace like they normally are,” Stewart said. “I think the 14 car obviously is backed in a corner because we have a rookie crew chief who’s doing a great job, but he definitely got dealt a bad hand when I got hurt and having to juggle around between two fill-in drivers before I get back in the car, but I think he’s done a great job. 


“I think he’s exceeded my expectations from the start of the year with these guys. I think Ty and Brian have done an awesome job driving the car and Mike has done an awesome job crew chiefing, so I think they’re doing well.”


That just leaves Danica Patrick, the fourth car in Stewart-Haas Racing‘s wheelhouse. 


“Hoping for a little more with Danica,” Stewart said. “But it’s early in the year and she’s with a new crew chief, as well, so it’s just a learning process right now. So I think we’ve got two cars in a decent position and we’ve got two we’ve got to work on.”


Patrick’s best finish of 2016 was 16th at Martinsville. The Sprint Cup Series is heading to Richmond International Raceway next weekend for the Toyota Owners 400 (Sunday, 1 p.m. ET, FOX) where the No. 10 SHR driver has a best finish of 16th in 2014.

NASCAR gave written warnings to four teams in the Sprint Cup Series on Wednesday following last weekend’s action at Bristol Motor Speedway for the Food City 500

Meanwhile, in the XFINITY Series, one team was docked practice time and another will be without its crew chief, who was suspended and fined after the team received a P3-level penalty following the Fitzgerald Glider Kits 300 at the Tennessee short track.

 

The No. 4 Stewart-Haas Racing team for Kevin Harvick, the No. 19 Joe Gibbs Racing team for Carl Edwards and the No. 88 Hendrick Motorsports team for Dale Earnhardt Jr. all received written warnings for failing template inspection twice during pre-qualifying.

 

The No. 6 Roush Fenway Racing team for Trevor Bayne was issued a written warning for failing laser inspection twice, pre-qualifying.

 

The No. 33 team for Brandon Jones will lose 15 minutes of practice time at this weekend’s XFINITY event at Richmond International Raceway for failing pre-race laser inspection three times at Bristol.

 

The No. 3 XFINITY team for Ty Dillon will be without crew chief Nick Harrison, who was fined $10,000 and suspended from all NASCAR Series Championship points events through April 27 and placed on NASCAR probation through Dec. 31.

The team violated sections 20.4.13 and 20.4.13.1 a, b, c, d of the NASCAR Rule Book — spoiler extensions didn’t conform to NASCAR rules specifications — and was assesed the P3 in accordance with section 12.5.3.4.1 c.

Red Horse Racing announced Wednesday that Matt Tifft would join the two-car team for select NASCAR Camping World Truck Series races. 


The 19-year-old is set to get behind the wheel for races at Kansas Speedway, Dover International Speedway, Charlotte Motor Speedway and possibly more. Veteran crew chief Scott Zipadelli will join him.


“I’m looking forward to working with (teammate) Timothy (Peters) and (crew chief) Scott Zipadelli on our No. 11 Toyota Tundra team,” Tifft said in a team press release. “We’re going to some tracks I really enjoy and I’m confident we’re going to have some speed and we’ll go and try to get some really good runs.”


The announcement came after the organization revealed it was parting ways with Ben Kennedy


The year is off to a busy start for Tifft, who is in the middle of a 13-race deal with Joe Gibbs Racing in the XFINITY Series. His first start of 2016 comes at this weekend’s ToyotaCare 250 at Richmond International Raceway, where he will wheel the No. 18 Toyota.