NASCAR officials reinstated Cup Series driver Cody Ware on Tuesday.
Ware had been suspended indefinitely by the sanctioning body on April 10 after the 28-year-old (then 27) was arrested by the Iredell County (N.C.) Sheriff’s Office on a felony charge of “assault by strangulation — inflict serious injury” and a misdemeanor charge of “assault on female.” The charges have since been dropped.
Ware made seven Cup Series starts to begin 2023 behind the wheel of the No. 51 for Rick Ware Racing — the Cup Series team owned by his father — before being vacated from the seat and missing the rest of the season. Several drivers filled in for Ware in the No. 51 the rest of the year, including seven from Cup veteran Ryan Newman.
Ware has raced in the Cup Series since 2017. His best finish in 97 career starts is sixth place in August 2022 at Daytona International Speedway.
In only his second year of racing, Lucas Belbeck already has two championships.
Not bad for a 15-year-old.
After winning the Future Stock division rookie of the year and track title at Canada’s Edmonton International Raceway in 2022, Belbeck returned this summer to win both awards in the track’s PURE Stock division.
Belbeck finished 2023 with four victories to claim the division by 13 points.
“I was extremely surprised how well I was doing,” Belbeck said. “I was expecting low to mid-field the entire season.”
Belbeck started the season in a Pontiac G6 and was racing in the middle of the pack for the first couple of races.
The engine in Belbeck’s car went out early in the season, forcing him to borrow a car from a friend. He ran the new car for the rest of the year while seeing his finishes get better and better.
Belbeck’s first win in 2023 came at the halfway point of Edmonton’s season. From there, he rolled.
“The first night that I got a win [in PURE Stocks], it was just a hard fight to get to first place,” Belbeck said. “I had to stay with the car ahead of me to make it to the end, and just be patient and wait for my chance for them to mess up, and I got into first and led the race.
“Just slowly as the season went on, I started getting better finishes, a couple podiums, and just [found consistency with] fourth, third place finishes. We ended up coming out on top.”
Lucas Belbeck earned his second straight title at Edmonton International Raceway in just his second year of racing at the track. (Photo: Lucas Belbeck)
Racing has come pretty natural for Belbeck, even though it wasn’t a sport he or his family had tried before. Belbeck grew up participating in hockey, lacrosse and swimming, but his friend’s dad would be the one to ask if he would be interested in trying racing, even if it was just for a day.
“We kind of went along with it,” Belbeck said. “It was extremely nerve-wracking. I didn’t know how it was going to go and it felt weird at first because it had never really drove a car much before this, so it was a scary feeling.”
Those apprehensive feelings didn’t last long, as Belbeck said it was quick for him to get comfortable between the wheel.
“First getting in the car it was kind of nerve-wracking, and then it just hits that you have to focus in,” he said. “The adrenaline hits and you don’t think about anything else but the race. It’s a mindset to get into, and it’s just, I don’t know, it’s perfect.”
Belbeck attributed a lot of his success to his mentor and fellow Edmonton champion Mitchell Bushnell, along with his dad, Jeremy, who Belbeck credits for always motivating him.
“They knew I could do better, so they pushed me to those standards,” Belbeck said.
Jeremy also competes in Edmonton’s PURE Stock division, having made his debut in the class this season. Belbeck said there has been a learning curve for both father and son, but the two are learning every week by racing alongside one another.
“It’s been interesting,” Belbeck said. “Perseverance, I definitely learned from [Jeremy]. There’s been a lot of technique because he’s done a lot of things that you can use skills from to bring into racing and he’s taught me a lot of skills. A lot of it is just perseverance and just staying in there.”
With two straight titles at Edmonton International Raceway under his belt, Lucas Belbeck is looking forward to 2024. (Photo: Lucas Belbeck)
There’s competition between the father and son, but they also share a bond as teammates working together, helping each other on the track, while also competing against one another.
The teamwork and spirited battles have raised an important question for Bilbeck: Is getting a win over his dad more fun?
“Yeah, kind of,” Belbeck said with a laugh.
After winning two titles in two years, Belbeck will look to make it three in a row when he moves up to Edmonton’s Thunder Car class in 2024.
When he first started competing, advancing into the Thunder Cars division was always a goal for Bilbeck because of how fond he is of those cars.
But he wasn’t expecting the move for at least five years.
“I’m very excited,” he said. “The rear-wheel drive is going to be interesting.”
The Belbecks are building the car this winter from the ground up. It’s a demanding process, but the young driver enjoys working in the garage just as much as he driving.
There really isn’t an aspect of racing he doesn’t enjoy.
“The other sports, there’s a team there, but in racing it’s you in the car by yourself,” he said. “On a team you’re relying on a lot of other people to be there to help you, and in racing if you mess up it’s on you. You can’t blame anyone but yourself. When you’re out there it’s you and only you.”
Belbeck is ready for the challenge of 2024 and beyond. He’s learned a lot in a short amount of time, and it has translated into tremendous success so far.
“I’ve learned [about] being confident in my own abilities in the car, and then just staying calm when things are starting to go wrong,” he said. “Just hold on and keep going.”
Toyota Racing Development is set to build upon a solid foundation within the heart of short-track racing in the southeast.
The 2024 season will see TRD partner with four-time NASCAR Advance Auto Parts Weekly Series champion Lee Pulliam and his Late Model Stock operation. Joining Lee Pulliam Performance and TRD is driver prospect Isabella Robusto, who will race most of the year in the team’s No. 55 Toyota.
Pulliam never imagined his small shop based in Alton, Virginia would one day receive support from a major manufacturer like Toyota. He is eager to make the most of this partnership by continuing to develop the next generation of competitors that now includes Robusto.
“If a company like Toyota calls you, you’re going to sit down and listen,” Pulliam said. “This is an opportunity I’ve worked hard for during my whole career. To be associated with a manufacturer like that is a tremendous deal that will be a great asset for our company.
“Everybody at TRD are racers at heart, so they want to be successful and do this deal at 110 percent, which is the same thing I want.”
With a resume that includes victories in Late Model Stock crown jewels like the ValleyStar Credit Union 300 and Myrtle Beach 400, Pulliam established himself as one of the best in the discipline during the 2010s.
When Pulliam elected to start scaling back his driving career near the end of the decade, he wanted to pass down everything he knew about proper race craft. He began emphasizing driver development at Lee Pulliam Performance.
One of the more notable alums to come through Pulliam’s shop is Corey Heim. In his lone full-time season with Pulliam on the CARS Tour, Heim earned one victory and a third-place points finish, which laid the foundation for him to become a successful full-time driver with TRD in the NASCAR Craftsman Truck Series.
Lee Pulliam’s legacy in Late Model Stocks includes building a program in which young drivers can develop their craft on short tracks. (Photo: Logan Whitton)
Pulliam cherishes being a mentor to drivers like Heim and so many others, adding he takes tremendous pride in seeing his development drivers find success at the top levels.
“Racing is a tough business, and you’re looking for every little edge you can get,” Pulliam said. “I was able to take some of things I learned over the years to speed up the learning process. Corey was naturally talented, but there were things I could help him with that he never really thought about.
“I want to see my drivers be successful not only when they’re in my car, but when they’re in a Truck, Xfinity car or Cup car.”
Pulliam has every reason to believe Robusto can advance through the developmental ladder just like Heim.
Robusto caught the attention of many in the short-track industry with an impressive Pro Late Model performance at Hickory Motor Speedway that saw her lead a race-high 48 laps. While battling for the win, Robusto made hard contact with the inside wall, which subsequently kept her out the rest of the year due to lingering effects from a concussion.
The path back to the driver’s seat has been long and arduous for Robusto, but she is determined to pick up from where she left off at Hickory. She knows leaning on Pulliam for guidance will only expedite her development.
“I’m feeling good and ready to get back into a race car,” Robusto said. “It’s been a long, nine-and-a-half months of sitting on the sidelines, but I think 2024 is going to go really well running with Lee. They ran so well this past year, so I think everything is going to turn out well.”
Pulliam is no stranger to finding success with female drivers. Amber Balcaen took home a checkered flag in one of Pulliam’s cars at Motor Mile Speedway. Julia Landauer claimed a Limited Late Model title for Pulliam at the same facility in 2015.
Having seen Robusto put together several strong runs that include an impressive third in the 2022 South Carolina 400, Pulliam is eager to start working with her and build upon the potential she displayed before her season-ending crash at Hickory.
“It’s always fun when you can take a female racer and whoop the boys,” Pulliam said. “It’s going to be a challenge, because the CARS Tour is about as tough as it gets, but I really feel like she’s up to it.”
Despite being sidelined for most of 2023, Isabella Robusto is ready to compete for wins in her first year with Lee Pulliam Performance. (Photo: Adam Fenwick/NASCAR)
One factor both Pulliam and Robusto believe will hasten their progress together is having short-track veteran Brenden “Butterbean” Queen a part of the program.
Queen built upon an already solid racing career in his first season with Pulliam by tallying four CARS Tour victories and crown jewel wins in the Hampton Heat and Thanksgiving Classic. With so much experience at her disposal with Pulliam and Queen, Robusto is confident she can find consistency right from the start.
Being out of a Late Model Stock for a prolonged period is something Robusto knows will result in a learning curve. Despite this, Robusto trusts everyone at Lee Pulliam Performance to guide her in the right direction so she can make her own history with the organization.
“Just taking everything in and being a sponge between [Lee] and Brenden is going to be important,” Robusto said. “I want to learn everything from their driving style to race craft and add that on to what I’ve already learned. My goal is to work on anything I need to change in the first part of the year so we can get after it for the second half.”
Pulliam believes the combination of Robusto and Queen can be one of the most potent in Late Model Stock racing, but he is also keeping his expectations in check.
Even though Heim found immediate success with his team, Pulliam knows each driver is different when it comes to the development process. He plans to work diligently with Robusto over the winter to ensure she is ready to contend with the best in Late Model Stock competition.
“With any driver, you always want to get that first race under their belt to see what areas we need to improve on,” Pulliam said. “We’d love to compete for wins right out the gate, but we need to see where we land and get better week-by-week. I think we have a talented enough group for us to go to Victory Lane next year.
“We just want to do the best job we can and represent TRD the best we can so we can have a long-term relationship.”
The influence of TRD has provided Pulliam plenty of optimism about the future of his operation. With more resources being poured into his shop, Pulliam looks forward to continuing TRD’s successful reputation at some of the southeast’s most cherished short tracks.
After last year’s blockbuster move that sent Kyle Busch to Richard Childress Racing after a 15-year tenure with team owner Joe Gibbs, this offseason might seem a bit lighter on the transition front for the two-time Cup Series champ. Still, Busch said before the NASCAR Awards in Nashville, there’s plenty of movement afoot.
Busch will return to the No. 8 Chevrolet in 2024 with a year of seasoning in Richard Childress’ system under his belt, a year in which he added three Cup Series wins both to his impressive tally and the long ledger of RCR success. What’s changing this offseason is a departure from his role as a team owner in the Craftsman Truck Series, a development that’s meant moving out of the former Kyle Busch Motorsports shop in Mooresville, North Carolina.
“That’s been our offseason project so far, which has been stressful to say the least,” Busch said, noting that he’s relying on himself, wife Samantha and her parents and one other helper to make the move. That’s meant equipment, vehicles and scores of trophies from Busch’s 229 NASCAR national-series wins.
While that transition has been a crunch all its own, the shift in ownership to Spire Motorsports has unfolded in an overlapping time frame. Busch joked about the rapid-pace nature of the change-over while in Nashville, wondering aloud how long his key-card access to the building might last.
“Dude, the ink hasn’t even dried and the money didn’t even clear in the bank, and the sign out front was changed,” Busch said with a smirk. “So I was like, ‘Damn, guys.’ Like, I’m trying to have meetings in the conference room, and I still own the place, and they’re in there every day and they’re running out of there. I’m like, ‘get the hell out of here. You still got five more days, four more days.’ … It is a little bit weird, for sure, to kind of see all of that changing and the moving of the guard, but you know, it is what it is. It was the right time.”
If there’s another shift that’s altering the status quo, it’s a perceived rise in Busch’s popularity. Chase Elliott was just hours away from winning the NMPA’s Most Popular Driver Award for a sixth consecutive year, but Busch said there was at least colloquial evidence that he was making gains in that department. “I don’t know if I believe that, but I’ll take it,” he said.
The other evidence comes from the unscientific measure of crowd reaction from each week’s driver introductions. Busch says he remembers being the fans’ prime focus of jeers when he was at his most polarizing, but others have drawn the vast share of catcalls in recent seasons. He says he now wonders, “Wait, who was that?” when the boo-birds arise before or after his turn on the pre-race stage, with former teammate Denny Hamlin siphoning away some of the heat.
“When you’re young, you come in and you start beating up on the guys that have been here for a while, people don’t really take well to that,” Busch said. “So you’re not very well-liked, especially doing it the brash way that I did early on, it certainly got some more eyeballs on my name. But you know, as I’ve gotten a little bit older, as I’ve matured a little bit, as I’ve not won as often, people are starting to be like, ‘Hey, man, that guy used to win all the time, but I want him, like I’m gonna pull for him, I want him to win. Let’s see him win some more,’ so it turns the table, for sure.
“I think that that’s pretty awesome. I remember, how many times did Jeff Gordon get booed after a win, right, like in the late ’90s especially? And then his last win that he had at Martinsville, I mean, the crowd went nuts. So it was, times change and the tables turn.”
Popularity aside, Busch’s first year with the Childress organization extended his run of consecutive Cup Series seasons with at least one victory to 19 straight. He crossed that achievement off the list early, winning in the second race of the year at Auto Club Speedway – timing that Busch said was “huge” in taking the pressure off his first RCR campaign.
Wins followed at Talladega Superspeedway and World Wide Technology Raceway at Gateway, but Busch’s moment in the Cup Series Playoffs was short-cut by elimination in the Round of 12. His win total and 10 top-five finishes marked improvements over the previous year, but more substantial gains were offset by six DNFs and the fewest laps led (241) in his Cup career.
“Well, we started the year really, really good,” Busch said. “Man, if we could have ended the season how we started the season, we would have certainly been something to contend with for the end of the year. I mean, our stats weren’t too far off of the champion’s stats. We had more top fives, we had more top 10s, we just had more DNFs, you know, and the average finish obviously was a couple points worse, but that was from those DNFs. So just need better consistency and taking those finishes of from 12th to 15th and not over-forcing it or over-pushing those runs that we have and spinning out and crashing.”
Editor’s note: This continues a series where we review the top 20 drivers in 2023 NASCAR Cup Series points.
Season in review: Kyle Busch
No. 8 Richard Childress Racing Chevrolet Crew Chief: Randall Burnett Final 2023 Ranking: 14th Key stats: 3 wins, 10 top fives, 17 top 10s, 241 laps led
How 2023 ended: Busch made the move to Richard Childress Racing in 2023 after a 15-year tenure with Joe Gibbs Racing. It was somewhat of a career revitalization for Busch, who won three times, his most wins since taking the checkered flag five times in 2019. Unfortunately, Busch failed to advance past the second round of the NASCAR Cup Series playoffs and finished 14th overall, the second-lowest finish of his Cup career.
Best race: While his wins at Fontana and Talladega were noteworthy, none of his three victories was more dominating than his triumph at World Wide Technology Raceway at Gateway. Busch led half of the 243-lap event with a season-best 121 laps at the front of the pack.
Other season highlights: Busch started the season in strong form, winning three of the first 15 races (Fontana, Talladega-1 and Gateway). Unfortunately, he failed to reach Victory Lane again after that. But he still managed to record six of his 10 top-five finishes following the win at Gateway. Additionally, Busch has won at least one race in each of his 19 full-time seasons in the NASCAR Cup Series.
Stat to Know: Busch led the fewest laps in a season (241) in his Cup career in 2023. … His 25 finishes on the lead lap were the fewest for him since 2015 (even though he wound up winning his first of two Cup championships that season).
Quotable: “The thing you want to be able to do is to be well-liked when you retire. I know right now I’m not close to retiring and I’m not close to being liked.”
Looking ahead: Busch and crew chief Randall Burnett formed a strong 1-2 punch in their first season of working together. They can only get stronger together in their second campaign in 2024. We can easily see Busch make it to the Round of 8, if not all the way to the Championship 4, with a decent chance at earning his third career Cup title.
Driving the No. 8, John-Michael Shenette will chase the NASCAR Whelen Modified Tour Rookie of the Year honors in 2024.
When the NASCAR Whelen Modified Tour begins a 16-race schedule in February at New Smyrna Speedway in Florida, Shenette plans to be in attendance. It will be the first race in his quest to compete in a majority of the races on the schedule to chase the prestigious award.
Formerly based in Thompson, Connecticut, Shenette is the CEO of Eighty-Two Services, a General Contractor located in Concord, North Carolina. The team, Eighty-Two Autosport, will also contest additional SMART Modified Tour and Open Modified events when available in 2024.
Shenette made his debut on the NASCAR Whelen Modified Tour at Langley Speedway in 2023 and finished 12th. He also competed in events at North-Wilkesboro Speedway and Martinsville Speedway prior to the end of the season.
“We’re excited for 2024,” John-Michael Shenette said. “Last year was about putting a car on the track. We struggled with a mechanical issue that plagued us at all three events and prevented us from logging laps. All-in-all, it was a good year – we were able to build a great group, add a second car and square away all the bits and pieces that it takes to run. The NASCAR Whelen Modified Tour is the best of the best in modified racing, if not NASCAR as a whole. Our team is ready for the challenge. Chasing the prestigious Rookie of the Year award is on our bucket list, but we’re also looking for consistency and to chase our first career win in Modified in 2024.”
Shenette was born in Worcester, Massachusetts, and started racing at 7-years-old at Thompson Speedway Motorsports Park’s “Little T” track in Connecticut. He’s raced on and off his entire life – running in the Pro Stocks, Thompson Modifieds, PASS Super Late Models, ARTS Trucks, Karts and now Tour-Type Modifieds 30 years later.
Shenette and his NASCAR Whelen Modified Tour team, led by crew chief Scott Morin and car chief Stephen Robinson, will open the 2024 season at New Smyrna Speedway on Saturday, February 10, as NASCAR opens their 76th season of racing. For more information on the team, fans are encouraged to follow the team on Facebook on their new page, Eighty-Two Autosport, for the latest news and information, including race day updates.
Michael McDowell was frank in assessing his 2023 season from the main stage at the NASCAR Awards last month in Nashville, taking time to also reflect on finding his place as a Cup Series regular – either full- or part-time – for the last 16 seasons.
“It’s great to have people understand just how hard it is to stay in this sport, and no doubt, it’s been a grind for me,” McDowell said. “So it’s taken me a long time not to suck, and so it’s been fun to not suck.”
That deadpan line drew laughter from his peers in the crowd at the Music City Center, but McDowell has enjoyed building on the strides made by his Front Row Motorsports No. 34 team all the same. The 38-year-old veteran posted comparable stats to his 2022 season, and though his number of top-10 finishes was lower (eight in 2023 vs. 12 last year), that figure was offset by more opportunities to contend for victories.
McDowell pounced on that chance when it came in August, holding off two eager drivers in Chase Elliott and Daniel Suárez to convert a dominant win at the Indianapolis Motor Speedway road course. That victory marked the next step of Front Row’s progression with its road-course program, but also vaulted McDowell back into the Cup Series Playoffs for the second time in three seasons.
“When we went back and really evaluated Sonoma, we felt like we were close to having the car to beat there and just needed to clean up a few things and make a few things better,” McDowell said, referencing a seventh-place result at the California road circuit in June. “And so it was a kind of a progression of we went from a fifth-place car to probably a second- or third-place car to having a race-winning car at Indy. And you don’t get that opportunity very often, or at least I haven’t.
“So to execute everything that you need to execute to actually win a race, because it’s not just about having the fastest car, right, you’ve got to do everything — strategy, pit stops, no penalties, cautions can’t fall at the wrong time or in between a pit cycle or something like that – so to have it go our way and have our team and our group execute was a really cool moment.”
McDowell’s postseason appearance, however, was a short-lived one with elimination arriving early in the Round of 16. A crash in the playoff opener at Darlington and more contact the next week in Kansas put the No. 34 bunch at a deficit, but the team’s performance at the round-ending Bristol Motor Speedway night race provided a glimmer of hope.
McDowell qualified fourth and competed among the top five for the bulk of the 500-lapper before ultimately placing sixth – a career-best Bristol finish and an effort that he says made a statement about the team’s versatility.
“We legitimately put ourselves in position to win at a short track,” McDowell said. “So to me, that was probably one of the bigger accomplishments from an overall standpoint, and it was just a confidence booster to everybody in the organization that it doesn’t have to be a road course and it doesn’t have to be a superspeedway. We’ve been competitive at a lot of places, and we can do it at a high level.”
That spirit-lifter comes with the added boost of continuity for the team in 2024. McDowell and teammate Todd Gilliland re-signed with FRM just four days before the Indy victory, and McDowell says the core of his No. 34 group will return this season.
Those extensions include a welcoming-back for crew chief Travis Peterson, who will be in place for just his second year atop the pit box at the Cup Series level. That development is also a welcome sight for McDowell, who worked with his third crew chief in three seasons in 2023, with Peterson succeeding Blake Harris (2022) and Drew Blickensderfer (2019-21).
“It’s hard to build chemistry, and it’s hard to do what we did this year with all new people,” McDowell said, “and I’m thankful to say that we kept everybody on our program, minus one, and so that’s huge for us. We’ll go into the beginning of next year ready to do battle rather than trying to figure out each other’s names and how people work and where their strengths are, where their weaknesses are, what roles are best — just all those things. We’re going to be in a really good spot starting next year, and so I’m super-thankful for that. That’s a big part of, I think, what will make us successful next year.”
Editor’s note: This continues a series where we review the top 20 drivers in 2023 NASCAR Cup Series points.
Season in review: Michael McDowell
No. 34 Front Row Motorsports Ford Crew chief: Travis Peterson Final 2023 Ranking: 15th Key stats: 1 win, 2 top fives, 8 top 10s, 97 laps led
How 2023 ended: Like a bottle of fine wine, McDowell continues improving with age. After finishing a career-best 16th in 2021 at the age of 36, including his win in the Daytona 500, McDowell, now 38, he had an even better season in 2023. He earned his second career Cup victory at the Indianapolis Motor Speedway Road Course. He also led a career-high 97 laps over the entire season and wrapped up the 2023 campaign with a ninth-place finish in his hometown race at Phoenix Raceway.
Best race: McDowell’s best race was his win at the Brickyard. Unlike his win in the 2021 Daytona 500, when he led just one lap (the final lap), McDowell dominated this past season’s race on the Indy Road Course, leading 54 of the event’s 82 laps and earning 59 total points, all single-race career highs for him.
Other season highlights: McDowell made the NASCAR Cup Series Playoffs for the second time in his career, finishing a career-best 15th. He has now reached the postseason twice in the last three seasons.
Stat to know: Admittedly, McDowell struggled early in his career on both superspeedways and road courses. But since 2021, he’s earned four top-10 finishes (including his win in the 2021 Daytona 500) in 12 starts at Daytona and Talladega. McDowell continues to build an excellent reputation as one of the most unsung road-course racers in the NASCAR Cup Series. In a combined 12 road-course races and one street-course start in 2022 and 2023, McDowell qualified in the top-10 11 times and had eight top-10 race finishes.
Quotable: “It’s special. There’s not a cooler moment than winning the Daytona 500. But to do it and not have my family there (in 2021), it was tough. So, I always cherry-pick the races they come to. They can’t come to all of them, but they come to the ones that we think we can win. Today, we did it!” – Michael McDowell after winning this past August at the Indianapolis Motor Speedway Road Course.
Looking ahead: After qualifying for the NASCAR Cup Series Playoffs twice in the last three seasons, don’t look for McDowell, who turns 39 on Dec. 21, to slow down or retire anytime soon. He continues to have stronger results each season and can enjoy the recent success he’s had in his career. As for 2024, with wins in two of the last three seasons (each time earning a playoff berth), look for McDowell to not only likely make the playoffs again but once again and build off his steady success.
Thad Moffitt, the grandson of “The King” Richard Petty, will make his full-time series debut in the NASCAR Craftsman Truck Series with Faction46. A new team owned by Lane Moore, owner of Venture Food Stores, and will have an alliance with Niece Motorsports. Veteran Truck Series crew chief Doug George will lead the team next season.
Moffitt and Petty presented the livery of the No. 46 Chevrolet Silverado today during the Petty Museum Christmas Cruise-In at the historic Petty’s Garage in Level Cross, N.C. The move for Moffitt comes at a time when the Petty family celebrates 75 years of racing in 2024.
“This is the opportunity I’ve been waiting for,” Moffitt said. “I’m thrilled that Lane has put his trust in me to begin this new venture with him in the NASCAR Craftsman Truck Series with Faction46. This past year, I had a full season in the Trans Am Series, but I always wanted to have the opportunity to race full-time in NASCAR and begin in the NASCAR Craftsman Truck Series. I’m pretty pumped up about this opportunity.”
The team will also be joined by primary sponsors Customers Bank, Safety-Kleen, Joe Jurgielewicz & Son – Americas Tastiest Duck and Pristine Auction. Induction Innovations and Best Working Wipes also join the team as associate partners.
Moore is currently building a retail program with his Venture Food Stores that can help brands and products reach over 800 stores in key NASCAR markets through the race program. This allows Moffitt to have the most competitive season in his young NASCAR career.
“I’ve enjoyed working and getting to know the Petty family and Thad,” Moore said. “It all accumulated to this day and the beginning of Faction46 and what I hope to be a long stay in NASCAR. The NASCAR Craftsman Truck Series offers some of the best, most exciting racing for both young and seasoned drivers. I’m proud to be part of the series with Thad as we earn the respect of the other teams. I have to thank Niece Motorsports for their assistance in helping us as we grow.”
Moffitt, 23, returns to the NASCAR ranks, where he had success in the ARCA Menard Series in 2021. Moffitt netted five top-fives and 12 top-10 finishes to earn fourth place in the series standings. Moffitt made four starts in the Truck Series, running the first three races of the 2022 season, and returned later that year to compete at Knoxville Raceway.
Faction46 will debut at the Fresh From Florida 250 at Daytona International Speedway on Friday, February 16 (7:30 p.m. ET, FS1, MRN, SiriusXM NASCAR Radio).
Hendrick Motorsports and Ally Financial unveiled Alex Bowman’s No. 48 paint scheme for the 2024 NASCAR Cup Series season.
With Ally being a digital bank, the scheme’s design is “digital camo” to bring the brand to life on the No. 48 Chevrolet.
Graphic designer Sean Bull was the creator behind the Ally scheme, which marks his first venture into NASCAR as he creates designs in European racing.
“It was an approach from Ally. They reached out to me, and they wanted to get sort of an artist with a different perspective involved for this year’s car,” Bull said to NASCAR.com.
“To have Ally come to me and be like, ‘Look, we’ve got a blank canvas for you. These are our colors. Go ahead. We want to see what you’ve got.’ So to have that was amazing. You don’t often get that in any form of motorsport, and I’ve found the chance. I got to go to Miami with Ally and see the cars there. There’s so much more openness in NASCAR and the schemes.
“There’s so much more you can explore. The whole car is able to be the canvas, to be honest, which is an amazing opportunity.”
Ally has been a partner of Hendrick Motorsports since 2019, serving as the sole primary sponsor of the No. 48 car. The bank also serves as an Official Partner of NASCAR.
Bridget Sponsky, executive director of brand and sponsorship marketing at Ally, discussed how connected she feels to the No. 48 car when she sees it on the track and how excited she is for the new scheme.
“I was beyond ecstatic,” Sponsky said. “The fans have been asking for more of a plum-based scheme for some time now, so to see the renderings and to see it come to life, that’s what really got me excited.
“To see your brand name on the hood of a stock car in NASCAR, it feels like it’s you out on the track. It feels like you have this unique bond with the car itself, with the driver and the team, and it gives you a whole different perspective on what it truly means to be a fan because it feels like it’s your family out there.”
When deciding which design would be bestowed on the No. 48 car, Bowman said he was adamant about wanting this specific scheme on his Chevrolet.
“We had quite a few different designs we went through and honestly I pushed hard for that specific car to the point where things kind of went down the line with a different car, and I’m like, ‘no, this is the car,’ and so yeah I think Sean did a great job designing it,” Bowman said. “It was really cool to get to meet him earlier this year. It’s different. It’s super digital, and Ally is a digital bank, so it fits.”
Since taking over the No. 48 before the 2021 season, Bowman has had an Ally-sponsored car week in and week out. He noted how appreciative he is of representing the brand for every race.
“Just getting to know and work with everyone has been really cool. Whether it’s great-looking paint schemes like this or raising money for homeless pets, everything’s been really fun,” Bowman said. “Really looking forward to ’24 being better than ’23 was to us.”
The 2024 Ally digital camo paint scheme will debut at the Busch Light Clash on Feb. 4 at the Los Angeles Memorial Coliseum (8 p.m. ET, FOX, MRN, SiriusXM NASCAR Radio).
